What is a marketing funnel, how do I create one and how can I optimize it? Dive with me into the world of funnels and get inspired to build a marketing funnel or optimize existing ones.
Continue reading “Marketing Funnel: Everything you need to know”HubSpot is by far the number one choice for inbound marketing. But is the market leader the right tool for your company, or do you have other requirements that you can cover better with other solutions? We’ll show you what HubSpot pricing is, what marketing automation features you get for it, and what the best HubSpot alternatives are.
Continue reading “HubSpot prices and the best marketing automation alternatives”Marketing automation is a must for any ambitious marketing team and with OpenAI’s ChatGPT, AI has been made more accessible to the public. In this post, we’ll go into why marketing automation and AI are a power team and will streamline your processes and work tremendously.
Continue reading “Marketing Automation and AI”Definition: Conversion rate is a percentage of people who performed a desired action (a conversion). A simple example is the percentage of web store visitors who bought a product.
Continue reading “Conversion rate: everything you need to know about it”You have put a lot of heart and soul into your website, finally it is live and… nothing happens. Customers were not waiting for you. Does this seem familiar? Then you’re just like a lot of marketers who deal with the question: “How do I turn (website-)visitors into customers? Our answer: with a well thought-through Sales Funnel.
Marketing Automation Tools like Aivie are an important utility for this. Based on the open source marketing automation solution Mautic, Aivie helps you manage your Sales Funnel efficiently. You can find out how to create Sales Funnels with Mautic here.
Continue reading “Creating a Sales Funnel”