Aivie respects your data privacy.
Data Controller
The entity responsible for processing your personal data is Aivie by Idea 2 Collective GmbH, Wengistrasse 6, 8004 Zurich, Switzerland. If you have any questions about data protection, you can reach us at legal@aivie.ch.
Scope
This privacy statement explains how information is collected, used and stored during your visit to our websites, when you use services through our websites and when you communicate with us.
Data protection concerns personal data, which is any information relating to an identified or identifiable (natural or legal) person. This includes information such as first name, surname, title, postal address, e-mail address, telephone number and similar details that you provide in the course of communication with us, e.g. in the context of an order or survey. This includes your IP address and your page views and responses to online offers.
We process personal data in accordance with the Swiss Federal Act on Data Protection (FADP) and, where applicable, the EU General Data Protection Regulation (GDPR). Depending on the purpose, we rely on the fulfillment or initiation of a contract (e.g., order, inquiry, appointment booking), on our legitimate interests (proper administration of the website, business activities, communication with interested parties and customers, improvement of our services), or on your consent where we obtain it (see Consent and Cookie Settings).
Links and offers of third parties
For contents and offers of third parties, which are linked on our websites or published in our media, we do not assume any liability for the compliance with data protection regulations.
Communication with us
Our websites are SSL-encrypted for security reasons and to protect the transmission of confidential content that you as a user send to us. An SSL-encrypted connection is indicated by the browser address bar changing from “http://” to “https://” and the lock icon appearing in your browser bar. If SSL encryption is activated, the data you send to us cannot be read by third parties.
We would like to point out that data transmission on the Internet (e.g. communication by e-mail) can have security gaps. Here a complete protection of the data against the access by third parties is not possible.
Data processing
We collect, store and process your personal data for as long as it is necessary for the purpose of collection or as long as it is required or permitted by law.
Consent and Cookie Settings
We only use some services if you agree to them in the cookie banner. You can choose individually:
- Aivie Tracking: Page views in our own marketing automation system (see Aivie Marketing Automation).
- Google Tag Manager: Loads Google Analytics and Contentsquare (Hotjar) as well as, only if you also allow advertising, Google Ads, the Meta Pixel, and Microsoft Advertising.
- Analysis and Advertising: Determine whether these services may set cookies for analysis or advertising and use your data for advertising and personalized ads.
We store your selection in the cookie aiv_consent. You can withdraw your consent at any time, either entirely or for individual services: Open cookie settings. The withdrawal applies from that point forward. Processing carried out until the withdrawal remains lawful.
Aivie Marketing Automation
This website uses Aivie, our own self-hosted marketing automation system based on open source. The data is stored on our own servers in Switzerland and Europe.
With your consent (see Consent and Cookie Settings), Aivie sets cookies and records which pages you visit and which campaign brought you to us (e.g., UTM parameters). This helps us improve our offer and tailor our communication to your interests.
If you identify yourself, for example via a form, an appointment booking, or a link in our emails, we link your details with your previous page views. We use this to prepare for your request and send you relevant content (profiling). In our emails, we also track opens and clicks. We do not pass on data from Aivie to third parties, with the exception of events that we transmit to Meta (see Meta Pixel and Conversions API). You can object to the use for marketing at any time (see Your Right to Your Data).
Appointment Booking via Cal.com
For appointment bookings, we use Cal.com, Inc., 2261 Market Street #4382, San Francisco, CA 94114, USA, as a data processor. We process the information in the booking form (e.g., name, email, message, source information) to organize the appointment and get in touch with you, and we transfer it into Aivie. The data is processed in the USA. Cal.com is certified under the EU-U.S. Data Privacy Framework. For data from Switzerland, the EU Standard Contractual Clauses with Swiss amendments apply.
If you have consented to Aivie tracking, we transfer a random device ID to Cal.com during the booking process. This allows us to link your booking with your previous page views on aivie.ch, such as which pages you viewed and which campaign you came from. This helps us prepare for your request and improve our marketing. The data remains in Aivie on our servers in Switzerland and Europe. No linking takes place without your consent.
Google Tag Manager
We integrate further services using the Google Tag Manager from Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. It is only loaded if you have consented to it in the cookie banner. The Tag Manager itself does not set any cookies. However, your IP address is transmitted to Google when it loads.
Google Analytics
With your consent, we use Google Analytics 4 from Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. This helps us understand how our website is used, for example, which pages are visited, how long visits last, where visitors come from, and what devices they use. Google Analytics sets cookies for this purpose. IP addresses are not stored in Google Analytics 4.
If you have also consented to Aivie tracking, we transmit a pseudonymous identification number (Aivie Contact ID) to Google Analytics so that we can merge visits across multiple devices. We do not transmit names or email addresses.
Data may be transmitted to Google LLC in the USA. Google is certified under the EU-U.S. and the Swiss-U.S. Data Privacy Framework. You can find Google’s privacy policy at https://policies.google.com/privacy.
Google Ads
We run ads with Google (Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland). We measure whether they lead to inquiries or purchases (conversion tracking) and show visitors to our website relevant ads later (remarketing). Google Ads only sets cookies if you allow advertising. Without this consent, Google Ads can send measurement signals without cookies that do not recognize you.
If you have consented to the use of your data for advertising and submit a form, we transmit your email address in encrypted (hashed) form to Google to more accurately assign conversions (enhanced conversions). Google is certified under the EU-U.S. and the Swiss-U.S. Data Privacy Framework.
Meta Pixel and Conversions API
With your consent for advertising, we use the Meta Pixel from Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland. This allows us to measure the effectiveness of our ads on Facebook and Instagram and show relevant ads to visitors to our website. Meta can link this information to your Meta account.
In addition, we transmit events such as inquiries and payments directly from Aivie to Meta (Conversions API), along with hashed contact data such as the email address. This only happens if you have consented to the use of your data for advertising. Data may be transmitted to the USA. Meta is certified under the Data Privacy Framework. You can find Meta’s privacy policy at https://www.facebook.com/privacy/policy/.
Microsoft Advertising
With your consent for advertising, we use Universal Event Tracking (UET) from Microsoft Ireland Operations Limited, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, Ireland. This allows us to measure the effectiveness of our ads in Bing search. Microsoft sets cookies for this and is certified under the Data Privacy Framework. More information at https://privacy.microsoft.com/.
Contentsquare (Hotjar)
With your consent for analysis, we use Contentsquare from Contentsquare SAS, 7 rue de Madrid, 75008 Paris, France, which includes Hotjar. Contentsquare records how visitors use our pages, such as clicks, scrolling, and mouse movements, and creates heatmaps and session recordings from this. Entries in form fields are masked. We use this to make our website easier to understand.
Chat (Chatwoot)
For the chat on our website, we use Chatwoot from Chatwoot Inc., USA. The chat window is loaded when the page is accessed. Technical data such as IP address and browser are transmitted to Chatwoot. If you write to us in the chat, we store your messages and any details such as name or email address in order to reply to you. The basis for this is our legitimate interest in providing an easy way to contact us.
YouTube Videos
Some pages contain videos from YouTube (Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland). They are only loaded when you click on a video. Data such as your IP address is then transmitted to YouTube, and YouTube can set cookies. Where possible, we use YouTube’s enhanced data protection mode.
Google Fonts
To display fonts, we load Google Fonts from Google servers (Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland). Your IP address is transmitted to Google in the process. The basis for this is our legitimate interest in a uniform presentation of our website.
Google reCAPTCHA
To protect your requests through our forms, we use the Google reCAPTCHA service. This service is used to distinguish whether the input is made by a human or abusively by automated, machine processing. As part of this service, data such as IP address, user dwell time on the website, or mouse movements are transmitted to Google. This information is subject to Google’s privacy policy.
ChatGPT AI
The e-mail creation wizard in the Aivie tool uses ChatGPT from OpenAI. We only collect the data required for the provision of our service (e-mail wizard). ChatGPT may collect and process personal data such as name, address, telephone number or e-mail addresses if you enter them. We do not collect or store this data.
By using the Email Wizard, you acknowledge and agree that your interaction with technology will be processed from and in the United States.
The provisions of OpenAI apply at: www.openai.com/policies.
Aivie MCP App
Aivie can provide selected functions via the Model Context Protocol (MCP), for example for use with AI clients such as ChatGPT, Gemini, or Claude. The MCP app processes data from the authenticated Aivie account only when an administrator activates this function and a user expressly instructs their AI client to use the Aivie MCP app. Further information can be found in the Privacy Policy Addendum for Aivie MCP.
Plugin Bexio to Google Datastudio Connector
The Bexio to Google Data Studio Connector plugin, hereinafter “Bexio GDS plugin”, only transfers data from Bexio to Google Data Studio. The Bexio GDS plugin does not store or use the information received in any other way. All information received from Google APIs complies with the Google API Services User Data Policy, including the Restricted Use requirements.
The Bexio GDS plugin does not store or process any of the data received. The Google user data is only used to access the required functionality within Google Data Studio and to ensure that the user has the necessary authorizations to access the connector.
Data Transfer Abroad
Some of the providers mentioned also process data in the USA. We only transmit data there if the provider is certified under the EU-U.S. or Swiss-U.S. Data Privacy Framework or if standard contractual clauses have been agreed with them.
Your rights over your data
You can request information at any time about your stored personal data, its origin and recipients, and the purpose of the data processing. You have a right to rectification, restriction (blocking), deletion, and the release of your data in a common format.
You can withdraw any consent given at any time (see Consent and Cookie Settings).
Objection to Marketing and Profiling: You can object at any time to us using your data for marketing, for example, when we link your appointment booking or your form details with your page views. An email to legal@aivie.ch is sufficient.
You also have the right to lodge a complaint with a data protection authority, in Switzerland with the Federal Data Protection and Information Commissioner (FDPIC).
If you have any questions or concerns about personal data, just drop us a line at legal@aivie.ch.
Aivie by Idea 2 Collective GmbH
Wengistrasse 6
8004 Zürich
As of: November 7, 2026