{"id":26854,"date":"2021-10-22T18:39:53","date_gmt":"2021-10-22T16:39:53","guid":{"rendered":"https:\/\/aivie.ch\/product\/video-test-tawny\/"},"modified":"2026-01-11T14:28:33","modified_gmt":"2026-01-11T12:28:33","slug":"video-test-tawny","status":"publish","type":"product","link":"https:\/\/aivie.ch\/it\/prodotto\/video-test-tawny\/","title":{"rendered":"Video Test Tawny"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Misura l&#8217;<\/span><b>impatto <\/b><span style=\"font-weight: 400;\">del tuo <\/span><b>video pubblicitario<\/b><span style=\"font-weight: 400;\">, del tuo <\/span><b>spot TV<\/b><span style=\"font-weight: 400;\"> o della tua <\/span><b>presentazione del prodotto<\/b><span style=\"font-weight: 400;\">. Con la tecnologia TAWNY Emotion AI, ottieni informazioni senza precedenti sull&#8217;impatto emotivo dei tuoi video.<\/span><\/p>\n<p>Con Aivie, approfitta di questa offerta esclusiva, disponibile solo qui!<\/p>\n<p><span style=\"font-weight: 400;\">Nel TAWNY Video Test misuriamo in base al <\/span><b>modello Hook-Peak-End:<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Se il tuo spot crea un aggancio emotivo (<\/span><b>hook<\/b><span style=\"font-weight: 400;\">) in pochi secondi,<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Se il tuo video, con alti e bassi (<\/span><b>peaks<\/b><span style=\"font-weight: 400;\">), riesce a catturare l&#8217;attenzione e il coinvolgimento emotivo degli spettatori e<\/span> <\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Se rimani impresso positivamente nella mente dei tuoi spettatori con un finale emozionante (<\/span><b>end<\/b><span style=\"font-weight: 400;\">).<\/span><\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-3069 size-medium\" src=\"https:\/\/cdn.aivie.ch\/media\/wp\/2021\/10\/19131504\/Tawny-Emotional-Video-Test-HPE-Aivie-1920w-960x657.jpg\" alt=\"Emotional Video Test HPE Tawny Aivie\" width=\"960\" height=\"657\" title=\"\" srcset=\"https:\/\/cdn.aivie.ch\/media\/wp\/2021\/10\/19131504\/Tawny-Emotional-Video-Test-HPE-Aivie-1920w-960x657.jpg 960w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/10\/19131504\/Tawny-Emotional-Video-Test-HPE-Aivie-1920w-768x526.jpg 768w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/10\/19131504\/Tawny-Emotional-Video-Test-HPE-Aivie-1920w-1200x821.jpg 1200w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/10\/19131504\/Tawny-Emotional-Video-Test-HPE-Aivie-1920w-480x329.jpg 480w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/10\/19131504\/Tawny-Emotional-Video-Test-HPE-Aivie-1920w-600x411.jpg 600w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/10\/19131504\/Tawny-Emotional-Video-Test-HPE-Aivie-1920w.jpg 1920w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/><\/p>\n<p><b>Come funziona? Semplice!<\/b><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Invii il tuo video a TAWNY tramite Aivie.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">TAWNY prepara una registrazione per il video e ti rimanda il link.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Invii il link del test al gruppo target desiderato o al tuo segmento di test tramite Aivie (min. 20 partecipanti).<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">I partecipanti guardano il tuo video e vengono registrati (previo consenso) tramite webcam.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Le registrazioni vengono analizzate automaticamente nel software TAWNY Emotion Analytics. <\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">TAWNY valuta i dati in modo facilmente comprensibile utilizzando il metodo Hook-Peak-End e ti mostra quali criteri vengono soddisfatti e dove c&#8217;\u00e8 potenziale di miglioramento.<\/span><\/li>\n<\/ol>\n<p><b>I tuoi vantaggi: <\/b><span style=\"font-weight: 400;\">Massimizza con il TAWNY Video Test l&#8217;<\/span><b>efficacia della tua pubblicit\u00e0 <\/b><span style=\"font-weight: 400;\">e aumenta cos\u00ec il tuo <\/span><b>ROAS<\/b> <span style=\"font-weight: 400;\">(Return on Ad Spend). Prova bozze, concentrati sui punti salienti del video, determina la durata ottimale del tuo spot e <\/span><b>  investi il tuo budget media in spot redditizi.<\/b><\/p>\n<p>&nbsp;<\/p>\n<p>Questo dicono i clienti:<\/p>\n<p><strong>\u00abMedia testing di nuova generazione\u00bb<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-thumbnail wp-image-3765\" src=\"https:\/\/aivie.ch\/wp-content\/uploads\/2021\/10\/Aivie_Tawny-Testimonial_Christian-van-den-Brincken_Managing-Director_Stro%CC%88er-240x240.jpg\" alt=\"Testimonianza di Aivie_Tawny_Christian van den Brincken_direttore generale_Str\u00f6er\" width=\"240\" height=\"240\" title=\"\" srcset=\"https:\/\/cdn.aivie.ch\/media\/wp\/2021\/10\/19131438\/Aivie_Tawny-Testimonial_Christian-van-den-Brincken_Managing-Director_Stro%CC%88er-240x240.jpg 240w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/10\/19131438\/Aivie_Tawny-Testimonial_Christian-van-den-Brincken_Managing-Director_Stro%CC%88er-960x960.jpg 960w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/10\/19131438\/Aivie_Tawny-Testimonial_Christian-van-den-Brincken_Managing-Director_Stro%CC%88er-768x768.jpg 768w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/10\/19131438\/Aivie_Tawny-Testimonial_Christian-van-den-Brincken_Managing-Director_Stro%CC%88er-480x480.jpg 480w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/10\/19131438\/Aivie_Tawny-Testimonial_Christian-van-den-Brincken_Managing-Director_Stro%CC%88er-600x600.jpg 600w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/10\/19131438\/Aivie_Tawny-Testimonial_Christian-van-den-Brincken_Managing-Director_Stro%CC%88er-300x300.jpg 300w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/10\/19131438\/Aivie_Tawny-Testimonial_Christian-van-den-Brincken_Managing-Director_Stro%CC%88er-100x100.jpg 100w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/10\/19131438\/Aivie_Tawny-Testimonial_Christian-van-den-Brincken_Managing-Director_Stro%CC%88er.jpg 1024w\" sizes=\"auto, (max-width: 240px) 100vw, 240px\" \/><\/p>\n<p><strong>Christian van den Brincken<\/strong><\/p>\n<p>Amministratore delegato, Str\u00f6er<\/p>\n<p>&nbsp;<\/p>\n<p>Approfitta anche tu dei nuovi arrivati dell&#8217;anno nel campo della ricerca di mercato!<\/p>\n<p>&nbsp;<\/p>\n<p><b>Si applicano le <a href=\"https:\/\/www.tawny.ai\/terms-of-use\" target=\"_blank\" rel=\"noopener\">Condizioni Generali di Contratto di Tawny<\/a><\/b><\/p>\n","protected":false},"excerpt":{"rendered":"<p>TAWNY analizza i video con l&#8217;intelligenza artificiale emotiva. <span style=\"font-weight: 400;\">  Con la tecnologia TAWNY Emotion AI, ottieni informazioni senza precedenti sull&#8217;impatto emotivo dei tuoi video.<\/span><\/p>\n","protected":false},"featured_media":10687,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false},"product_brand":[],"product_cat":[936],"product_tag":[1297,1296,1295],"class_list":{"0":"post-26854","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-servizi-istantanei","7":"product_tag-testing","8":"product_tag-ux","9":"product_tag-video","11":"first","12":"instock","13":"sale","14":"sold-individually","15":"taxable","16":"shipping-taxable","17":"purchasable","18":"product-type-variable","19":"has-default-attributes"},"acf":[],"featured_image_urls_v2":{"full":["https:\/\/cdn.aivie.ch\/media\/wp\/2021\/10\/22111640\/Emotional-Video-Test-Facemash-Tawny-Aivie.webp",800,800,false],"thumbnail":["https:\/\/cdn.aivie.ch\/media\/wp\/2021\/10\/22111640\/Emotional-Video-Test-Facemash-Tawny-Aivie-240x240.webp",240,240,true],"medium":["https:\/\/cdn.aivie.ch\/media\/wp\/2021\/10\/22111640\/Emotional-Video-Test-Facemash-Tawny-Aivie.webp",800,800,false],"medium_large":["https:\/\/cdn.aivie.ch\/media\/wp\/2021\/10\/22111640\/Emotional-Video-Test-Facemash-Tawny-Aivie-768x768.webp",768,768,true],"large":["https:\/\/cdn.aivie.ch\/media\/wp\/2021\/10\/22111640\/Emotional-Video-Test-Facemash-Tawny-Aivie.webp",800,800,false],"post-thumbnail":["https:\/\/cdn.aivie.ch\/media\/wp\/2021\/10\/22111640\/Emotional-Video-Test-Facemash-Tawny-Aivie.webp",800,800,false],"aiv_480w":["https:\/\/cdn.aivie.ch\/media\/wp\/2021\/10\/22111640\/Emotional-Video-Test-Facemash-Tawny-Aivie-480x480.webp",480,480,true],"woocommerce_thumbnail":["https:\/\/cdn.aivie.ch\/media\/wp\/2021\/10\/22111640\/Emotional-Video-Test-Facemash-Tawny-Aivie-240x240.webp",240,240,true],"woocommerce_single":["https:\/\/cdn.aivie.ch\/media\/wp\/2021\/10\/22111640\/Emotional-Video-Test-Facemash-Tawny-Aivie.webp",800,800,false],"woocommerce_gallery_thumbnail":["https:\/\/cdn.aivie.ch\/media\/wp\/2021\/10\/22111640\/Emotional-Video-Test-Facemash-Tawny-Aivie-240x240.webp",240,240,true]},"post_excerpt_stackable_v2":"<p>TAWNY analizza i video con l&#8217;intelligenza artificiale emotiva. <span style=\"font-weight: 400;\">  Con la tecnologia TAWNY Emotion AI, ottieni informazioni senza precedenti sull&#8217;impatto emotivo dei tuoi video.<\/span><\/p>\n","category_list_v2":"","author_info_v2":{"name":"","url":""},"comments_num_v2":"0 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