{"id":29000,"date":"2026-02-27T14:27:42","date_gmt":"2026-02-27T12:27:42","guid":{"rendered":"https:\/\/aivie.ch\/acquisire-clienti-con-il-marketing-per-le-pmi-pianificabile-invece-che-casuale\/"},"modified":"2026-03-07T12:20:56","modified_gmt":"2026-03-07T10:20:56","slug":"acquisire-clienti-con-il-marketing-per-le-pmi-pianificabile-invece-che-casuale","status":"publish","type":"page","link":"https:\/\/aivie.ch\/it\/acquisire-clienti-con-il-marketing-per-le-pmi-pianificabile-invece-che-casuale\/","title":{"rendered":"Acquisire clienti con il marketing per le PMI \u2013 pianificabile invece che casuale"},"content":{"rendered":"\n<div class=\"alignfull wp-block-ugb-columns ugb-columns ugb-f174274 ugb-columns--design-plain ugb-columns--columns-2 ugb-main-block ugb-main-block--inner-center ugb--has-block-background ugb--has-background-overlay\"><style>.ugb-f174274 > .ugb-inner-block > .ugb-block-content > .ugb-columns__item{grid-template-columns:0.88fr 1.12fr !important}.ugb-f174274.ugb-columns{background-image:url(https:\/\/cdn.aivie.ch\/media\/wp\/2021\/06\/19131702\/pattern-company-960w.png);background-position:top left;background-repeat:no-repeat;background-size:47% !important}.ugb-f174274.ugb-columns:before{opacity:0.5}<\/style><div class=\"ugb-inner-block ugb-inner-block--center\"><div class=\"ugb-block-content\"><div class=\"ugb-columns__item ugb-f174274-content-wrapper\">\n<div class=\"wp-block-ugb-column ugb-column ugb-3b6a10a ugb-column--design-plain ugb-main-block\"><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-column__item ugb-3b6a10a-column-wrapper\"><div class=\"ugb-column__content-wrapper\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1900\" height=\"1267\" src=\"https:\/\/cdn.aivie.ch\/media\/wp\/2024\/03\/13141633\/michelle-laughing-at-content-laptop.jpg\" alt=\"Michelle che ride del contenuto del laptop\" class=\"wp-image-18056\" title=\"\" srcset=\"https:\/\/cdn.aivie.ch\/media\/wp\/2024\/03\/13141633\/michelle-laughing-at-content-laptop.jpg 1900w, https:\/\/cdn.aivie.ch\/media\/wp\/2024\/03\/13141633\/michelle-laughing-at-content-laptop-960x640.jpg 960w, https:\/\/cdn.aivie.ch\/media\/wp\/2024\/03\/13141633\/michelle-laughing-at-content-laptop-768x512.jpg 768w, https:\/\/cdn.aivie.ch\/media\/wp\/2024\/03\/13141633\/michelle-laughing-at-content-laptop-1200x800.jpg 1200w, https:\/\/cdn.aivie.ch\/media\/wp\/2024\/03\/13141633\/michelle-laughing-at-content-laptop-480x320.jpg 480w\" sizes=\"auto, (max-width: 1900px) 100vw, 1900px\" \/><\/figure>\n<\/div><\/div><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-ugb-column ugb-column ugb-e4b2525 ugb-column--design-plain ugb-main-block\"><style>@media screen and (min-width:768px){.ugb-e4b2525 > .ugb-inner-block > .ugb-block-content > *{justify-content:center}}.ugb-e4b2525 > .ugb-inner-block > .ugb-block-content > *{justify-content:center !important}@media screen and (min-width:768px){.ugb-e4b2525 > .ugb-inner-block > .ugb-block-content > *{padding-top:20px !important;padding-bottom:20px !important;padding-right:20px !important;padding-left:20px !important}}<\/style><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-column__item ugb-e4b2525-column-wrapper\"><div class=\"ugb-column__content-wrapper\">\n<div class=\"wp-block-ugb-heading ugb-heading ugb-e1026e4 ugb-main-block\"><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><h1 class=\"ugb-heading__title\">Acquisire clienti con il marketing per le PMI \u2013 pianificabile invece che casuale<\/h1><p class=\"ugb-heading__subtitle\">Molte PMI investono nel marketing.<br\/>Ma la vera acquisizione clienti nasce solo quando le singole azioni diventano un sistema.<br\/>\u00c8 proprio questo che ci mostra la nostra esperienza sul campo.<\/p><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-button-group stk-block-button-group stk-block stk-fd2eac0\" data-block-id=\"fd2eac0\"><div class=\"stk-row stk-inner-blocks stk-block-content stk-button-group\">\n<div class=\"wp-block-stackable-button stk-block-button stk-block stk-5418d04\" data-block-id=\"5418d04\"><a class=\"stk-link stk-button stk--hover-effect-darken\" href=\"#potential\"><span class=\"stk-button__inner-text\">Fare un\u2019analisi del potenziale<\/span><\/a><\/div>\n\n\n\n<div class=\"wp-block-stackable-button stk-block-button is-style-plain stk-block stk-66fdd54\" data-block-id=\"66fdd54\"><style>.stk-66fdd54 .stk-button{background:transparent !important;}.stk-66fdd54 .stk-button:hover:after{background:transparent !important;opacity:1 !important;}:where(.stk-hover-parent:hover,  .stk-hover-parent.stk--is-hovered) .stk-66fdd54 .stk-button:after{background:transparent !important;opacity:1 !important;}<\/style><a class=\"stk-link stk-button stk--hover-effect-darken\" href=\"https:\/\/aivie.ch\/author\/adrian\/\"><span class=\"stk-button__inner-text\">Parlare della situazione<\/span><\/a><\/div>\n<\/div><\/div>\n<\/div><\/div><\/div><\/div><\/div>\n<\/div><\/div><\/div><\/div>\n\n<div class=\"alignfull wp-block-ugb-columns ugb-columns aiv-lead-center ugb-c288156 ugb-columns--design-plain ugb-columns--columns-3 ugb-main-block ugb-main-block--inner-center ugb--has-block-background ugb--has-background-overlay\"><style>.ugb-c288156 > .ugb-inner-block > .ugb-block-content > .ugb-columns__item{grid-template-columns:1.20fr 1.20fr 0.60fr !important}.ugb-c288156.ugb-columns{background-color:#EFF0F1;background-image:url(https:\/\/cdn.aivie.ch\/media\/wp\/2021\/06\/19131659\/pattern-mario-480w.png);background-position:bottom left;background-repeat:no-repeat;background-size:523px !important}.ugb-c288156.ugb-columns:before{background-color:#EFF0F1;opacity:0.5}<\/style><div class=\"ugb-inner-block ugb-inner-block--center\"><h2 class=\"ugb-block-title ugb-block-title--with-subtitle\">Perch\u00e9 l\u2019acquisizione clienti nel marketing spesso non funziona<\/h2><p class=\"ugb-block-description\">Da anni affianchiamo le PMI svizzere nel passare dall\u2019improvvisazione a un\u2019acquisizione clienti strutturata. Non con pi\u00f9 tool. Non con pi\u00f9 budget. Ma con processi chiari, una struttura dati pulita e KPI misurabili.   <\/p><div class=\"ugb-block-content\"><div class=\"ugb-columns__item ugb-c288156-content-wrapper\">\n<div class=\"wp-block-ugb-column ugb-column ugb-2680bba ugb-column--design-plain ugb-main-block\"><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-column__item ugb-2680bba-column-wrapper\"><div class=\"ugb-column__content-wrapper\">\n<h3 class=\"wp-block-heading\" id=\"h-neue-konzepte\">Cosa fanno le PMI<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>I clic ci sono<\/li>\n\n\n\n<li>I social media funzionano<\/li>\n\n\n\n<li>Le newsletter vengono inviate<\/li>\n\n\n\n<li>Gli eventi si svolgono<\/li>\n<\/ul>\n<\/div><\/div><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-ugb-column ugb-column ugb-fd5862e ugb-column--design-plain ugb-main-block\"><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-column__item ugb-fd5862e-column-wrapper\"><div class=\"ugb-column__content-wrapper\">\n<h3 class=\"wp-block-heading\" id=\"h-fur-wen\">La sfida<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Non c\u2019\u00e8 un processo lead chiaro<\/li>\n\n\n\n<li>Nessuno misura dove si perdono i lead<\/li>\n\n\n\n<li>I potenziali restano inutilizzati<\/li>\n\n\n\n<li>I follow-up avvengono manualmente o non avvengono affatto<\/li>\n<\/ul>\n<\/div><\/div><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-ugb-column ugb-column ugb-cbfdfe6 ugb-column--design-plain ugb-main-block\"><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-column__item ugb-cbfdfe6-column-wrapper\"><div class=\"ugb-column__content-wrapper\">\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/cdn.aivie.ch\/media\/wp\/2021\/08\/19131548\/DoubleOptIn_00.webp\" alt=\"Doppio Opt-In\" class=\"wp-image-1748\" style=\"width:245px;height:163px\" title=\"\" srcset=\"https:\/\/cdn.aivie.ch\/media\/wp\/2021\/08\/19131548\/DoubleOptIn_00.webp 600w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/08\/19131548\/DoubleOptIn_00-480x320.webp 480w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/figure>\n\n\n\n<p><\/p>\n<\/div><\/div><\/div><\/div><\/div>\n<\/div><\/div><\/div><\/div>\n\n<div class=\"wp-block-stackable-spacer stk-block-spacer stk--no-padding stk-block stk-cac9e7e\" data-block-id=\"cac9e7e\"><style>.stk-cac9e7e {height:40px !important;}<\/style><\/div>\n\n<div class=\"wp-block-ugb-columns ugb-columns ugb-8b7bec0 ugb-columns--design-uneven ugb-columns--columns-2 ugb-main-block\"><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-columns__item ugb-8b7bec0-content-wrapper\">\n<div class=\"wp-block-ugb-column ugb-column ugb-bc58bee ugb-column--design-plain ugb-main-block\"><style>.ugb-bc58bee-column-wrapper .ugb-column__content-wrapper{width:350px !important}<\/style><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-column__item ugb-bc58bee-column-wrapper\"><div class=\"ugb-column__content-wrapper\">\n<div class=\"wp-block-ugb-heading ugb-heading ugb-5ff7161 ugb-main-block\"><style>.ugb-5ff7161 .ugb-heading__title{color:#e63312}<\/style><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><h2 class=\"ugb-heading__title\">Le leve pi\u00f9 comuni nell\u2019acquisizione clienti<\/h2><p class=\"ugb-heading__subtitle\">In base alla nostra esperienza pluriennale con le PMI.<\/p><\/div><\/div><\/div>\n<\/div><\/div><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-ugb-column ugb-column ugb-c668c1b ugb-column--design-plain ugb-main-block\"><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-column__item ugb-c668c1b-column-wrapper\"><div class=\"ugb-column__content-wrapper\">\n<div class=\"wp-block-ugb-icon-list ugb-icon-list ugb-b598529 ugb-icon-list--v2 ugb-main-block\"><style>.ugb-b598529 li{--icon-size:40px 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ul{columns:1}<\/style><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><ul><li>Un processo lead chiaro<br\/>Ogni interessato segue passaggi definiti.<br\/>Niente pi\u00f9 richieste casuali.<\/li><li>Follow-up automatizzato<br\/>Nessun lead resta indietro.<br\/>Il follow-up avviene in modo strutturato e misurabile.<\/li><li>Personalizzazione invece di comunicazione di massa<br\/>La rilevanza aumenta la conversione.<br\/>Non pi\u00f9 volume.<\/li><\/ul><\/div><\/div><\/div>\n<\/div><\/div><\/div><\/div><\/div>\n<\/div><\/div><\/div><\/div>\n\n<div class=\"wp-block-stackable-spacer stk-block-spacer stk--no-padding stk-block stk-71d8114\" data-block-id=\"71d8114\"><style>.stk-71d8114 {height:40px !important;}<\/style><\/div>\n\n<div class=\"alignfull wp-block-ugb-columns ugb-columns ugb-091e990 ugb-columns--design-plain ugb-columns--columns-2 ugb-main-block ugb-main-block--inner-center ugb--has-block-background\"><style>.ugb-091e990-content-wrapper{grid-column-gap:60px !important}.ugb-091e990.ugb-columns{background-color:#cfe7e1}.ugb-091e990.ugb-columns:before{background-color:#cfe7e1}<\/style><div class=\"ugb-inner-block ugb-inner-block--center\"><div class=\"ugb-block-content\"><div class=\"ugb-columns__item ugb-091e990-content-wrapper\">\n<div class=\"wp-block-ugb-column ugb-column ugb-d6f33f0 ugb-column--design-plain ugb-main-block\"><style>@media screen and (min-width:768px){.ugb-d6f33f0.ugb-column{margin-top:0px !important}.ugb-d6f33f0 > .ugb-inner-block > .ugb-block-content > *{justify-content:flex-end}}.ugb-d6f33f0 > .ugb-inner-block > .ugb-block-content > *{justify-content:flex-end !important}@media screen and (min-width:768px){.ugb-d6f33f0 > .ugb-inner-block > .ugb-block-content > *{padding-top:0px !important;padding-bottom:0px !important;padding-right:0px !important;padding-left:0px !important}}<\/style><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-column__item ugb-d6f33f0-column-wrapper\"><div class=\"ugb-column__content-wrapper\">\n<div class=\"wp-block-ugb-heading ugb-heading ugb-48550e9 ugb-main-block\"><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><h2 class=\"ugb-heading__title\"><span style=\"color: #e63312;\" class=\"stk-highlight\">Comprendere le basi: come utilizzare correttamente la Marketing Automation<\/span><\/h2><\/div><\/div><\/div>\n\n\n\n<figure class=\"wp-block-image size-medium\"><a href=\"https:\/\/www.linkedin.com\/learning\/marketing-automation-grundlagen\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"540\" src=\"https:\/\/cdn.aivie.ch\/media\/wp\/2022\/05\/19092801\/marketing-automation-grundlagen-960x540.webp\" alt=\"\" class=\"wp-image-7540\" title=\"\" srcset=\"https:\/\/cdn.aivie.ch\/media\/wp\/2022\/05\/19092801\/marketing-automation-grundlagen-960x540.webp 960w, https:\/\/cdn.aivie.ch\/media\/wp\/2022\/05\/19092801\/marketing-automation-grundlagen-768x432.webp 768w, https:\/\/cdn.aivie.ch\/media\/wp\/2022\/05\/19092801\/marketing-automation-grundlagen-1200x675.webp 1200w, https:\/\/cdn.aivie.ch\/media\/wp\/2022\/05\/19092801\/marketing-automation-grundlagen-480x270.webp 480w, https:\/\/cdn.aivie.ch\/media\/wp\/2022\/05\/19092801\/marketing-automation-grundlagen-600x338.webp 600w, https:\/\/cdn.aivie.ch\/media\/wp\/2022\/05\/19092801\/marketing-automation-grundlagen.webp 1920w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/><\/a><\/figure>\n<\/div><\/div><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-ugb-column ugb-column ugb-6da6590 ugb-column--design-plain ugb-main-block\"><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-column__item ugb-6da6590-column-wrapper\"><div class=\"ugb-column__content-wrapper\">\n<div class=\"wp-block-stackable-heading stk-block-heading stk-block-heading--v2 stk-block stk-56da570\" id=\"von-der-konzeption-bis-zur-umsetzug\" data-block-id=\"56da570\"><style>.stk-56da570 .stk-block-heading__text{color:#283e4c !important;}<\/style><h2 class=\"stk-block-heading__text has-text-color\">Dalla concezione all&#8217;implementazione<\/h2><\/div>\n\n\n\n<p>Se vuoi strutturare la Marketing Automation in modo professionale, hai bisogno di una chiara comprensione di:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Customer Journey<\/li>\n\n\n\n<li>Comunicazione basata su trigger<\/li>\n\n\n\n<li>Struttura dei dati<\/li>\n\n\n\n<li>Automazione<\/li>\n\n\n\n<li>Gestione dei KPI<\/li>\n<\/ul>\n\n\n\n<p>Nel corso LinkedIn Learning \u201cCome funziona la Marketing Automation\u201d viene spiegato proprio questo, in modo pratico e comprensibile specialmente per le PMI.<\/p>\n\n\n\n<div class=\"wp-block-stackable-button-group stk-block-button-group stk-block stk-88a5b9f\" data-block-id=\"88a5b9f\"><div class=\"stk-row stk-inner-blocks stk-block-content stk-button-group\">\n<div class=\"wp-block-stackable-button stk-block-button stk-block stk-ec86baf\" data-block-id=\"ec86baf\"><a class=\"stk-link stk-button stk--hover-effect-darken\" href=\"https:\/\/www.linkedin.com\/learning\/marketing-automation-grundlagen\" target=\"_blank\" rel=\"noopener\"><span class=\"stk-button__inner-text\">Mostra il corso gratuito<\/span><\/a><\/div>\n<\/div><\/div>\n<\/div><\/div><\/div><\/div><\/div>\n<\/div><\/div><\/div><\/div>\n\n<div class=\"wp-block-stackable-columns alignfull stk-block-columns stk-block stk-eed1cea\" data-block-id=\"eed1cea\"><style>.stk-eed1cea {margin-top:100px !important;}<\/style><div class=\"stk-row stk-inner-blocks stk-block-content stk-content-align stk-eed1cea-column\">\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-3a822ed\" data-v=\"4\" data-block-id=\"3a822ed\"><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-3a822ed-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-3a822ed-inner-blocks\">\n<div class=\"wp-block-stackable-heading stk-block-heading stk-block-heading--v2 stk-block stk-c570fdf\" id=\"kundengewinnung-die-nicht-vom-zufall-lebt-so-haben-es-andere-kmu-gelost\" data-block-id=\"c570fdf\"><h2 class=\"stk-block-heading__text\">Acquisizione clienti che non dipende dal caso. Ecco come l\u2019hanno risolta altre PMI <\/h2><\/div>\n\n\n\n<p>Altre PMI avevano esattamente gli stessi problemi: troppo poco tempo, troppe attivit\u00e0 manuali, poca prevedibilit\u00e0.<br\/>Qui vedi come hanno strutturato l\u2019acquisizione clienti. Con use case chiari, implementabili passo dopo passo. <\/p>\n<\/div><\/div><\/div>\n<\/div><\/div>\n\n<div class=\"alignfull wp-block-ugb-columns ugb-columns ugb-6136bf7 ugb-columns--design-plain ugb-columns--columns-2 ugb-main-block ugb-main-block--inner-center ugb--has-block-background\"><div class=\"ugb-inner-block ugb-inner-block--center\"><div class=\"ugb-block-content\"><div class=\"ugb-columns__item ugb-6136bf7-content-wrapper\">\n<div class=\"wp-block-ugb-column ugb-column ugb-ab2a20e ugb-column--design-plain ugb-main-block\"><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-column__item ugb-ab2a20e-column-wrapper\"><div class=\"ugb-column__content-wrapper\">\n<figure class=\"wp-block-image aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"771\" src=\"https:\/\/cdn.aivie.ch\/media\/wp\/2021\/10\/19131508\/CorinneBrecherTestimonial.png\" alt=\"\" class=\"wp-image-3016\" title=\"\" srcset=\"https:\/\/cdn.aivie.ch\/media\/wp\/2021\/10\/19131508\/CorinneBrecherTestimonial.png 960w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/10\/19131508\/CorinneBrecherTestimonial-768x617.png 768w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/10\/19131508\/CorinneBrecherTestimonial-480x386.png 480w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/10\/19131508\/CorinneBrecherTestimonial-600x482.png 600w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/><\/figure>\n<\/div><\/div><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-ugb-column ugb-column ugb-9017677 ugb-column--design-plain ugb-main-block\"><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-column__item ugb-9017677-column-wrapper\"><div class=\"ugb-column__content-wrapper\">\n<p class=\"has-red-color has-text-color has-large-font-size\">\u00abCon la soluzione di marketing automation di Aivie ho ottenuto un aumento del fatturato del 20%.\u00bb<\/p>\n\n\n\n<p class=\"has-red-color has-text-color\">Corinne Brecher, <a href=\"https:\/\/corinnebrecher.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Investique<\/a><\/p>\n\n\n\n<div class=\"wp-block-stackable-button-group stk-block-button-group stk-block stk-fc0fbe9\" data-block-id=\"fc0fbe9\"><div class=\"stk-row stk-inner-blocks stk-block-content stk-button-group\">\n<div class=\"wp-block-stackable-button stk-block-button videoCorinne stk-block stk-3f04caa\" data-block-id=\"3f04caa\"><a class=\"stk-link stk-button stk--hover-effect-darken\" href=\"#video-interview\"><span class=\"stk-button__inner-text\">Mostra video intervista<\/span><\/a><\/div>\n<\/div><\/div>\n\n\n\n\t<div class=\"wp-video-popup-wrapper\" data-wp-video-popup-id=\"videoCorinne\">\n\t\t<div class=\"wp-video-popup-close\"><\/div>\n\t\t\n\t\t\t<iframe class=\"wp-video-popup-video is-hosted is-landscape is-resizable\" src=\"\" data-wp-video-popup-url=\"https:\/\/www.youtube.com\/embed\/dYhseftrMtw?autoplay=1&#038;rel=0\" frameborder=\"0\" allowfullscreen allow=\"autoplay\">\n\t\t\t<\/iframe>\n\t\t\n\t<\/div>\n\t\n<\/div><\/div><\/div><\/div><\/div>\n<\/div><\/div><\/div><\/div>\n\n<div class=\"wp-block-stackable-columns alignfull stk-block-columns stk-block stk-4abc6ba stk-block-background stk--has-background-overlay\" data-block-id=\"4abc6ba\"><style>.stk-4abc6ba {background-color:#EFF0F1 !important;background-image:url(https:\/\/cdn.aivie.ch\/media\/wp\/2021\/06\/19131659\/pattern-mario-480w.png) !important;background-position:bottom right !important;background-repeat:no-repeat !important;background-size:40% !important;padding-top:60px !important;padding-bottom:60px !important;margin-bottom:1px !important;}.stk-4abc6ba:before{background-color:#EFF0F1 !important;opacity:0.5 !important;}<\/style><div class=\"stk-row stk-inner-blocks stk-block-content stk-content-align stk-4abc6ba-column\">\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-62938f2\" data-v=\"4\" data-block-id=\"62938f2\"><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-62938f2-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-62938f2-inner-blocks\">\n<div class=\"wp-block-stackable-heading stk-block-heading stk-block-heading--v2 stk-block stk-12cec0e\" id=\"lead-magnet-und-lead-nurturing\" data-block-id=\"12cec0e\"><h2 class=\"stk-block-heading__text\">Lead magnet e lead nurturing<\/h2><\/div>\n\n\n\n<p>Il traffico sul sito arriva, ma le richieste non arrivano.<br\/>La leva \u00e8 uno scambio chiaro: valore in cambio del contatto. Poi il follow-up avviene automaticamente, invece di lasciare i lead fermi. Nella pagina dei pacchetti Use Case, Lead Magnet e Lead Nurturing sono descritti esplicitamente come pacchetti.  <\/p>\n\n\n\n<div class=\"wp-block-stackable-button-group stk-block-button-group stk-block stk-9665a98\" data-block-id=\"9665a98\"><div class=\"stk-row stk-inner-blocks stk-block-content stk-button-group\">\n<div class=\"wp-block-stackable-button stk-block-button stk-block stk-fba3892\" data-block-id=\"fba3892\"><a class=\"stk-link stk-button stk--hover-effect-darken\" href=\"#potential\"><span class=\"stk-button__inner-text\">Analizzare il potenziale<\/span><\/a><\/div>\n\n\n\n<div class=\"wp-block-stackable-button stk-block-button is-style-plain stk-block stk-8874bbd\" data-block-id=\"8874bbd\"><style>.stk-8874bbd .stk-button{background:transparent !important;}.stk-8874bbd .stk-button:hover:after{background:transparent !important;opacity:1 !important;}:where(.stk-hover-parent:hover,  .stk-hover-parent.stk--is-hovered) .stk-8874bbd .stk-button:after{background:transparent !important;opacity:1 !important;}<\/style><a class=\"stk-link stk-button stk--hover-effect-darken\" href=\"https:\/\/aivie.ch\/author\/adrian\/\"><span class=\"stk-button__inner-text\">Parlare della situazione<\/span><\/a><\/div>\n<\/div><\/div>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-2b379be\" data-v=\"4\" data-block-id=\"2b379be\"><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-2b379be-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-2b379be-inner-blocks\">\n<p>Fa per te se<\/p>\n\n\n\n<div class=\"wp-block-stackable-icon-list stk-block-icon-list stk__use-custom-icon-color stk-block stk-36ccd8a\" data-block-id=\"36ccd8a\"><style>.stk-36ccd8a {--stk-icon-list-row-gap:16px !important;--stk-icon-list-marker-color:#e63312 !important;margin-bottom:40px !important;}<\/style><svg style=\"display:none\"><defs><g id=\"stk-icon-list__icon-svg-def-36ccd8a\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 190 190\"><polygon points=\"173.8,28.4 60.4,141.8 15.7,97.2 5.1,107.8 60.4,163 184.4,39 173.8,28.4\"\/><\/svg><\/g><\/defs><\/svg><ul class=\"stk-block-icon-list__ul stk-block-icon-list--column\">\n<li class=\"wp-block-stackable-icon-list-item stk-block-icon-list-item stk-block stk-bc8822a\" data-block-id=\"bc8822a\"><div class=\"stk-block-icon-list-item__content\"><span class=\"stk--svg-wrapper\"><div class=\"stk--inner-svg\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" class=\"ugb-custom-icon\" viewbox=\"0 0 365 355\" version=\"1.1\" aria-hidden=\"true\" width=\"32\" height=\"32\">\n    \n    <title>check-red-plain@1x<\/title>\n    <desc>Creato con Sketch.<\/desc>\n    <g id=\"check-red-plain-86051\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\" stroke-linecap=\"round\" stroke-linejoin=\"round\">\n        <g id=\"check-circle-aivie-marketing-automation-86051\" transform=\"translate(81.000000, 112.000000)\" stroke=\"#E63312\" stroke-width=\"42\">\n            <polyline id=\"Path-86051\" points=\"0 63 66 131 204 0\"><\/polyline>\n        <\/g>\n    <\/g>\n<\/svg><\/div><\/span><span class=\"stk-block-icon-list-item__text\">Tanti clic, poche richieste<\/span><\/div><\/li>\n\n\n\n<li class=\"wp-block-stackable-icon-list-item stk-block-icon-list-item stk-block stk-b72bbed\" data-block-id=\"b72bbed\"><div class=\"stk-block-icon-list-item__content\"><span class=\"stk--svg-wrapper\"><div class=\"stk--inner-svg\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" class=\"ugb-custom-icon\" viewbox=\"0 0 365 355\" version=\"1.1\" aria-hidden=\"true\" width=\"32\" height=\"32\">\n    \n    <title>check-red-plain@1x<\/title>\n    <desc>Creato con Sketch.<\/desc>\n    <g id=\"check-red-plain-86051\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\" stroke-linecap=\"round\" stroke-linejoin=\"round\">\n        <g id=\"check-circle-aivie-marketing-automation-86051\" transform=\"translate(81.000000, 112.000000)\" stroke=\"#E63312\" stroke-width=\"42\">\n            <polyline id=\"Path-86051\" points=\"0 63 66 131 204 0\"><\/polyline>\n        <\/g>\n    <\/g>\n<\/svg><\/div><\/span><span class=\"stk-block-icon-list-item__text\">hai offerte che richiedono spiegazioni<\/span><\/div><\/li>\n\n\n\n<li class=\"wp-block-stackable-icon-list-item stk-block-icon-list-item stk-block stk-4147927\" data-block-id=\"4147927\"><div class=\"stk-block-icon-list-item__content\"><span class=\"stk--svg-wrapper\"><div class=\"stk--inner-svg\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" class=\"ugb-custom-icon\" viewbox=\"0 0 365 355\" version=\"1.1\" aria-hidden=\"true\" width=\"32\" height=\"32\">\n    \n    <title>check-red-plain@1x<\/title>\n    <desc>Creato con Sketch.<\/desc>\n    <g id=\"check-red-plain-86051\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\" stroke-linecap=\"round\" stroke-linejoin=\"round\">\n        <g id=\"check-circle-aivie-marketing-automation-86051\" transform=\"translate(81.000000, 112.000000)\" stroke=\"#E63312\" stroke-width=\"42\">\n            <polyline id=\"Path-86051\" points=\"0 63 66 131 204 0\"><\/polyline>\n        <\/g>\n    <\/g>\n<\/svg><\/div><\/span><span class=\"stk-block-icon-list-item__text\">il tuo team commerciale vuole lead migliori<\/span><\/div><\/li>\n<\/ul><\/div>\n\n\n\n<p><span style=\"color: #000000;\" class=\"stk-highlight\">Casi di clienti<\/span><\/p>\n\n\n\n<div class=\"wp-block-stackable-posts stk-block-posts stk-block stk-9232c6a is-style-default\" data-v=\"2\" data-block-id=\"9232c6a\"><style>.stk-9232c6a .stk-img-wrapper{width:100% !important;}<\/style><div class=\"stk-inner-blocks stk-content-align stk-9232c6a-column\"><div class=\"stk-block-posts__items\"><div class=\"stk-block-posts__item\"><div class=\"stk-container stk-9232c6a-container stk--no-background stk--no-padding\"><article><h3 class=\"stk-block-posts__title\"><a href=\"https:\/\/aivie.ch\/it\/utilizza-un-gioco-di-scommesse-come-lead-magnet\/\">Utilizza un gioco di scommesse come lead magnet<\/a><\/h3><a href=\"https:\/\/aivie.ch\/it\/utilizza-un-gioco-di-scommesse-come-lead-magnet\/\" class=\"stk-block-posts__image-link\"><figure class=\"stk-img-wrapper stk-image--shape-stretch\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1280\" src=\"https:\/\/cdn.aivie.ch\/media\/wp\/2024\/11\/07191145\/team-guesing-having-fun-in-office.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"Team is guessing and having fun at office\" srcset=\"https:\/\/cdn.aivie.ch\/media\/wp\/2024\/11\/07191145\/team-guesing-having-fun-in-office.jpg 1920w, https:\/\/cdn.aivie.ch\/media\/wp\/2024\/11\/07191145\/team-guesing-having-fun-in-office-960x640.jpg 960w, https:\/\/cdn.aivie.ch\/media\/wp\/2024\/11\/07191145\/team-guesing-having-fun-in-office-768x512.jpg 768w, https:\/\/cdn.aivie.ch\/media\/wp\/2024\/11\/07191145\/team-guesing-having-fun-in-office-1200x800.jpg 1200w, https:\/\/cdn.aivie.ch\/media\/wp\/2024\/11\/07191145\/team-guesing-having-fun-in-office-480x320.jpg 480w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" title=\"\"><\/figure><\/a><\/article><\/div><\/div><div class=\"stk-block-posts__item\"><div class=\"stk-container stk-9232c6a-container stk--no-background stk--no-padding\"><article><h3 class=\"stk-block-posts__title\"><a href=\"https:\/\/aivie.ch\/it\/utilizzate-i-contenuti-in-modo-efficiente-nei-funnel-automatizzati\/\">Utilizzate i contenuti in modo efficiente nei funnel automatizzati<\/a><\/h3><a href=\"https:\/\/aivie.ch\/it\/utilizzate-i-contenuti-in-modo-efficiente-nei-funnel-automatizzati\/\" class=\"stk-block-posts__image-link\"><figure class=\"stk-img-wrapper stk-image--shape-stretch\"><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"540\" src=\"https:\/\/cdn.aivie.ch\/media\/wp\/2021\/08\/19131610\/Marketing-Automation_Idea2.png\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/cdn.aivie.ch\/media\/wp\/2021\/08\/19131610\/Marketing-Automation_Idea2.png 960w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/08\/19131610\/Marketing-Automation_Idea2-480x270.png 480w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/08\/19131610\/Marketing-Automation_Idea2-240x135.png 240w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/08\/19131610\/Marketing-Automation_Idea2-768x432.png 768w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/08\/19131610\/Marketing-Automation_Idea2-600x338.png 600w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" title=\"\"><\/figure><\/a><\/article><\/div><\/div><\/div><div class=\"stk-inner-blocks\"><\/div><\/div><\/div>\n<\/div><\/div><\/div>\n<\/div><\/div>\n\n<div class=\"wp-block-stackable-columns alignfull stk-block-columns stk-block stk-62b1918 stk-block-background stk--has-background-overlay\" data-block-id=\"62b1918\"><style>.stk-62b1918 {background-color:#fffffe !important;background-image:url(https:\/\/cdn.aivie.ch\/media\/wp\/2021\/06\/19131659\/pattern-church-960w.png) !important;background-position:bottom right !important;background-repeat:no-repeat !important;background-size:40% !important;padding-top:60px !important;padding-bottom:60px !important;margin-bottom:40px !important;}.stk-62b1918:before{background-color:#fffffe !important;opacity:0.5 !important;}<\/style><div class=\"stk-row stk-inner-blocks stk-block-content stk-content-align stk-62b1918-column\">\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-e9703e2\" data-v=\"4\" data-block-id=\"e9703e2\"><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-e9703e2-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-e9703e2-inner-blocks\">\n<div class=\"wp-block-stackable-heading stk-block-heading stk-block-heading--v2 stk-block stk-f159658\" id=\"newsletter-automatisierung\" data-block-id=\"f159658\"><h2 class=\"stk-block-heading__text\">Automazione della newsletter<\/h2><\/div>\n\n\n\n<p>La newsletter viene fatta in modo irregolare o richiede troppo tempo.<br\/>Con l\u2019automazione resta personale, ma pianificabile. \u00c8 descritto come pacchetto a s\u00e9. <\/p>\n\n\n\n<div class=\"wp-block-stackable-button-group stk-block-button-group stk-block stk-1bafb09\" data-block-id=\"1bafb09\"><div class=\"stk-row stk-inner-blocks stk-block-content stk-button-group\">\n<div class=\"wp-block-stackable-button stk-block-button stk-block stk-7792002\" data-block-id=\"7792002\"><a class=\"stk-link stk-button stk--hover-effect-darken\" href=\"#potential\"><span class=\"stk-button__inner-text\">Analizzare il potenziale<\/span><\/a><\/div>\n\n\n\n<div class=\"wp-block-stackable-button stk-block-button is-style-plain stk-block stk-501031c\" data-block-id=\"501031c\"><style>.stk-501031c .stk-button{background:transparent !important;}.stk-501031c .stk-button:hover:after{background:transparent !important;opacity:1 !important;}:where(.stk-hover-parent:hover,  .stk-hover-parent.stk--is-hovered) .stk-501031c .stk-button:after{background:transparent !important;opacity:1 !important;}<\/style><a class=\"stk-link stk-button stk--hover-effect-darken\" href=\"https:\/\/aivie.ch\/author\/adrian\/\"><span class=\"stk-button__inner-text\">Parlare della situazione<\/span><\/a><\/div>\n<\/div><\/div>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-ef2f83c\" data-v=\"4\" data-block-id=\"ef2f83c\"><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-ef2f83c-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-ef2f83c-inner-blocks\">\n<p>Fa per te se<\/p>\n\n\n\n<div class=\"wp-block-stackable-icon-list stk-block-icon-list stk__use-custom-icon-color stk-block stk-4da902a\" data-block-id=\"4da902a\"><style>.stk-4da902a {--stk-icon-list-row-gap:16px !important;--stk-icon-list-marker-color:#e63312 !important;margin-bottom:40px !important;}<\/style><svg style=\"display:none\"><defs><g id=\"stk-icon-list__icon-svg-def-4da902a\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 190 190\"><polygon points=\"173.8,28.4 60.4,141.8 15.7,97.2 5.1,107.8 60.4,163 184.4,39 173.8,28.4\"\/><\/svg><\/g><\/defs><\/svg><ul class=\"stk-block-icon-list__ul stk-block-icon-list--column\">\n<li class=\"wp-block-stackable-icon-list-item stk-block-icon-list-item stk-block stk-bd96b8d\" data-block-id=\"bd96b8d\"><div class=\"stk-block-icon-list-item__content\"><span class=\"stk--svg-wrapper\"><div class=\"stk--inner-svg\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" class=\"ugb-custom-icon\" viewbox=\"0 0 365 355\" version=\"1.1\" aria-hidden=\"true\" width=\"32\" height=\"32\">\n    \n    <title>check-red-plain@1x<\/title>\n    <desc>Creato con Sketch.<\/desc>\n    <g id=\"check-red-plain-86051\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\" stroke-linecap=\"round\" stroke-linejoin=\"round\">\n        <g id=\"check-circle-aivie-marketing-automation-86051\" transform=\"translate(81.000000, 112.000000)\" stroke=\"#E63312\" stroke-width=\"42\">\n            <polyline id=\"Path-86051\" points=\"0 63 66 131 204 0\"><\/polyline>\n        <\/g>\n    <\/g>\n<\/svg><\/div><\/span><span class=\"stk-block-icon-list-item__text\">hai gi\u00e0 contatti<\/span><\/div><\/li>\n\n\n\n<li class=\"wp-block-stackable-icon-list-item stk-block-icon-list-item stk-block stk-eb76fcd\" data-block-id=\"eb76fcd\"><div class=\"stk-block-icon-list-item__content\"><span class=\"stk--svg-wrapper\"><div class=\"stk--inner-svg\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" class=\"ugb-custom-icon\" viewbox=\"0 0 365 355\" version=\"1.1\" aria-hidden=\"true\" width=\"32\" height=\"32\">\n    \n    <title>check-red-plain@1x<\/title>\n    <desc>Creato con Sketch.<\/desc>\n    <g id=\"check-red-plain-86051\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\" stroke-linecap=\"round\" stroke-linejoin=\"round\">\n        <g id=\"check-circle-aivie-marketing-automation-86051\" transform=\"translate(81.000000, 112.000000)\" stroke=\"#E63312\" stroke-width=\"42\">\n            <polyline id=\"Path-86051\" points=\"0 63 66 131 204 0\"><\/polyline>\n        <\/g>\n    <\/g>\n<\/svg><\/div><\/span><span class=\"stk-block-icon-list-item__text\">vuoi acquisti o prenotazioni ricorrenti<\/span><\/div><\/li>\n\n\n\n<li class=\"wp-block-stackable-icon-list-item stk-block-icon-list-item stk-block stk-0b097f9\" data-block-id=\"0b097f9\"><div class=\"stk-block-icon-list-item__content\"><span class=\"stk--svg-wrapper\"><div class=\"stk--inner-svg\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" class=\"ugb-custom-icon\" viewbox=\"0 0 365 355\" version=\"1.1\" aria-hidden=\"true\" width=\"32\" height=\"32\">\n    \n    <title>check-red-plain@1x<\/title>\n    <desc>Creato con Sketch.<\/desc>\n    <g id=\"check-red-plain-86051\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\" stroke-linecap=\"round\" stroke-linejoin=\"round\">\n        <g id=\"check-circle-aivie-marketing-automation-86051\" transform=\"translate(81.000000, 112.000000)\" stroke=\"#E63312\" stroke-width=\"42\">\n            <polyline id=\"Path-86051\" points=\"0 63 66 131 204 0\"><\/polyline>\n        <\/g>\n    <\/g>\n<\/svg><\/div><\/span><span class=\"stk-block-icon-list-item__text\">vuoi rafforzare la fidelizzazione dei clienti<\/span><\/div><\/li>\n<\/ul><\/div>\n\n\n\n<p><span style=\"color: #000000;\" class=\"stk-highlight\">Casi di clienti<\/span><\/p>\n\n\n\n<div class=\"wp-block-stackable-posts stk-block-posts stk-block stk-a569955 is-style-default\" data-v=\"2\" data-block-id=\"a569955\"><style>.stk-a569955 .stk-img-wrapper{width:100% !important;}<\/style><div class=\"stk-inner-blocks stk-content-align stk-a569955-column\"><div class=\"stk-block-posts__items\"><div class=\"stk-block-posts__item\"><div class=\"stk-container stk-a569955-container stk--no-background stk--no-padding\"><article><h3 class=\"stk-block-posts__title\"><a href=\"https:\/\/aivie.ch\/it\/abbandona-la-vecchia-newsletter-inizia-con-le-campagne\/\">Smetti con le newsletter: inizia con le campagne<\/a><\/h3><a href=\"https:\/\/aivie.ch\/it\/abbandona-la-vecchia-newsletter-inizia-con-le-campagne\/\" class=\"stk-block-posts__image-link\"><figure class=\"stk-img-wrapper stk-image--shape-stretch\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/cdn.aivie.ch\/media\/wp\/2021\/06\/15111855\/Nurturing-Quick-Starter-Aivie-3.webp\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/cdn.aivie.ch\/media\/wp\/2021\/06\/15111855\/Nurturing-Quick-Starter-Aivie-3.webp 800w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/06\/15111855\/Nurturing-Quick-Starter-Aivie-3-300x300.webp 240w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/06\/15111855\/Nurturing-Quick-Starter-Aivie-3-768x768.webp 768w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/06\/15111855\/Nurturing-Quick-Starter-Aivie-3-480x480.webp 480w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/06\/15111855\/Nurturing-Quick-Starter-Aivie-3-600x600.webp 600w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/06\/15111855\/Nurturing-Quick-Starter-Aivie-3.webp 300w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/06\/15111855\/Nurturing-Quick-Starter-Aivie-3.webp 100w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" title=\"\"><\/figure><\/a><\/article><\/div><\/div><div class=\"stk-block-posts__item\"><div class=\"stk-container stk-a569955-container stk--no-background stk--no-padding\"><article><h3 class=\"stk-block-posts__title\"><a href=\"https:\/\/aivie.ch\/it\/aivie-in-un-confronto-dei-costi-dei-canali-di-marketing-perche-il-marketing-automation-e-spesso-piu-conveniente-per-le-pmi-svizzere-rispetto-ai-canali-di-marketing-tradizionali\/\">Aivie in un confronto dei costi dei canali di marketing: Perch\u00e9 il marketing automation \u00e8 spesso pi\u00f9 conveniente per le PMI svizzere rispetto ai canali di marketing tradizionali<\/a><\/h3><a href=\"https:\/\/aivie.ch\/it\/aivie-in-un-confronto-dei-costi-dei-canali-di-marketing-perche-il-marketing-automation-e-spesso-piu-conveniente-per-le-pmi-svizzere-rispetto-ai-canali-di-marketing-tradizionali\/\" class=\"stk-block-posts__image-link\"><figure class=\"stk-img-wrapper stk-image--shape-stretch\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"535\" src=\"https:\/\/cdn.aivie.ch\/media\/wp\/2025\/07\/21094513\/Aivie-Kostenvergleich-Marketingkanaele-Marketing-Automation-klassisch-e1774469411569.png\" class=\"attachment-full size-full wp-post-image\" alt=\"Confronto costi canali di marketing \u2013 Marketing automation e canali classici come stampa e pubblicit\u00e0\" srcset=\"https:\/\/cdn.aivie.ch\/media\/wp\/2025\/07\/21094513\/Aivie-Kostenvergleich-Marketingkanaele-Marketing-Automation-klassisch-e1774469411569.png 800w, https:\/\/cdn.aivie.ch\/media\/wp\/2025\/07\/21094513\/Aivie-Kostenvergleich-Marketingkanaele-Marketing-Automation-klassisch-e1774469411569-768x514.png 768w, https:\/\/cdn.aivie.ch\/media\/wp\/2025\/07\/21094513\/Aivie-Kostenvergleich-Marketingkanaele-Marketing-Automation-klassisch-e1774469411569-480x321.png 480w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" title=\"\"><\/figure><\/a><\/article><\/div><\/div><\/div><div class=\"stk-inner-blocks\"><\/div><\/div><\/div>\n<\/div><\/div><\/div>\n<\/div><\/div>\n\n<div class=\"wp-block-stackable-columns alignfull stk-block-columns stk-block stk-514dc0e stk-block-background\" data-block-id=\"514dc0e\"><style>.stk-514dc0e {background-color:#283e4c !important;padding-top:80px !important;padding-bottom:80px !important;margin-bottom:0px !important;}.stk-514dc0e:before{background-color:#283e4c !important;}.stk-514dc0e-column{--stk-column-gap:10px !important;}<\/style><div class=\"stk-row stk-inner-blocks stk-block-content stk-content-align stk-514dc0e-column\">\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-47205a5\" data-v=\"4\" data-block-id=\"47205a5\"><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-47205a5-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-47205a5-inner-blocks\">\n<div class=\"wp-block-stackable-image stk-block-image has-text-align-right stk-block stk-57f59a8\" data-block-id=\"57f59a8\"><style>.stk-57f59a8 .stk-img-wrapper{width:313px !important;}<\/style><figure><span class=\"stk-img-wrapper stk-image--shape-stretch\"><img loading=\"lazy\" decoding=\"async\" class=\"stk-img wp-image-15194\" src=\"https:\/\/cdn.aivie.ch\/media\/wp\/2023\/09\/08102739\/Customer-Case-Ferris-Labs.jpeg\" width=\"800\" height=\"800\" alt=\"Felix - Caso cliente Ferris Ai\" title=\"\" srcset=\"https:\/\/cdn.aivie.ch\/media\/wp\/2023\/09\/08102739\/Customer-Case-Ferris-Labs.jpeg 800w, https:\/\/cdn.aivie.ch\/media\/wp\/2023\/09\/08102739\/Customer-Case-Ferris-Labs-240x240.jpeg 240w, https:\/\/cdn.aivie.ch\/media\/wp\/2023\/09\/08102739\/Customer-Case-Ferris-Labs-768x768.jpeg 768w, https:\/\/cdn.aivie.ch\/media\/wp\/2023\/09\/08102739\/Customer-Case-Ferris-Labs-480x480.jpeg 480w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/span><\/figure><\/div>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-4bd404f\" data-v=\"4\" data-block-id=\"4bd404f\"><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-4bd404f-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-4bd404f-inner-blocks\">\n<p class=\"has-text-align-left has-red-color has-text-color has-large-font-size\"><span style=\"color: #ffffff;\" class=\"stk-highlight\">\u201cAbbiamo raddoppiato i contatti\u201d.<\/span><\/p>\n\n\n\n<p class=\"has-text-align-left has-red-color has-text-color has-large-font-size\"><span style=\"color: #ffffff;\" class=\"stk-highlight\">\u201cMi sono divertito molto in fretta perch\u00e9 ho la libert\u00e0 di mettere insieme lo strumento e i servizi secondo le mie esigenze\u201d.<\/span><\/p>\n\n\n\n<p class=\"has-text-align-left has-red-color has-text-color\"><span style=\"color: #ffffff;\" class=\"stk-highlight\">Felix Caprez,<\/span> <span style=\"color: #ffffff;\" class=\"stk-highlight\">Ferris AI<\/span><\/p>\n\n\n\n<div class=\"wp-block-stackable-button-group stk-block-button-group stk-block stk-f927ee0\" data-block-id=\"f927ee0\"><div class=\"stk-row stk-inner-blocks stk-block-content stk-button-group\">\n<div class=\"wp-block-stackable-button stk-block-button stk-block stk-8fb4ccf\" data-block-id=\"8fb4ccf\"><a class=\"stk-link stk-button stk--hover-effect-darken\" href=\"https:\/\/aivie.ch\/it\/ferris-labs-ha-raddoppiato-i-suoi-contatti-caso-marketing-automation\/\"><span class=\"stk-button__inner-text\">Al caso del cliente<\/span><\/a><\/div>\n<\/div><\/div>\n<\/div><\/div><\/div>\n<\/div><\/div>\n\n<div class=\"wp-block-stackable-columns alignfull stk-block-columns stk-block stk-f272bd8 stk-block-background stk--has-background-overlay\" data-block-id=\"f272bd8\"><style>.stk-f272bd8 {background-color:#EFF0F1 !important;background-image:url(https:\/\/cdn.aivie.ch\/media\/wp\/2021\/06\/19131702\/pattern-company-960w.png) !important;background-position:bottom right !important;background-repeat:no-repeat !important;background-size:40% !important;padding-top:80px !important;padding-bottom:60px !important;margin-top:0px !important;}.stk-f272bd8:before{background-color:#EFF0F1 !important;opacity:0.5 !important;}<\/style><div class=\"stk-row stk-inner-blocks stk-block-content stk-content-align stk-f272bd8-column\">\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-2efd23d\" data-v=\"4\" data-block-id=\"2efd23d\"><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-2efd23d-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-2efd23d-inner-blocks\">\n<div class=\"wp-block-stackable-heading stk-block-heading stk-block-heading--v2 stk-block stk-ac8591f\" id=\"landingpage-und-conversion-optimierung\" data-block-id=\"ac8591f\"><h2 class=\"stk-block-heading__text\">Landing page e ottimizzazione della conversione<\/h2><\/div>\n\n\n\n<p>Il traffico c\u2019\u00e8, ma la conversione \u00e8 debole.<br\/>Template di landing page pi\u00f9 una struttura organizzata, moduli, test A\/B. Elencato come pacchetto Use Case. <\/p>\n\n\n\n<div class=\"wp-block-stackable-button-group stk-block-button-group stk-block stk-a935b5a\" data-block-id=\"a935b5a\"><div class=\"stk-row stk-inner-blocks stk-block-content stk-button-group\">\n<div class=\"wp-block-stackable-button stk-block-button stk-block stk-f153683\" data-block-id=\"f153683\"><a class=\"stk-link stk-button stk--hover-effect-darken\" href=\"#potential\"><span class=\"stk-button__inner-text\">Analizzare il potenziale<\/span><\/a><\/div>\n\n\n\n<div class=\"wp-block-stackable-button stk-block-button is-style-plain stk-block stk-9cbe5b4\" data-block-id=\"9cbe5b4\"><style>.stk-9cbe5b4 .stk-button{background:transparent !important;}.stk-9cbe5b4 .stk-button:hover:after{background:transparent !important;opacity:1 !important;}:where(.stk-hover-parent:hover,  .stk-hover-parent.stk--is-hovered) .stk-9cbe5b4 .stk-button:after{background:transparent !important;opacity:1 !important;}<\/style><a class=\"stk-link stk-button stk--hover-effect-darken\" href=\"https:\/\/aivie.ch\/author\/adrian\/\"><span class=\"stk-button__inner-text\">Parlare della situazione<\/span><\/a><\/div>\n<\/div><\/div>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-4c42e6a\" data-v=\"4\" data-block-id=\"4c42e6a\"><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-4c42e6a-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-4c42e6a-inner-blocks\">\n<p>Fa per te se<\/p>\n\n\n\n<div class=\"wp-block-stackable-icon-list stk-block-icon-list stk__use-custom-icon-color stk-block stk-2fef89a\" data-block-id=\"2fef89a\"><style>.stk-2fef89a {--stk-icon-list-row-gap:16px !important;--stk-icon-list-marker-color:#e63312 !important;margin-bottom:40px !important;}<\/style><svg style=\"display:none\"><defs><g id=\"stk-icon-list__icon-svg-def-2fef89a\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 190 190\"><polygon points=\"173.8,28.4 60.4,141.8 15.7,97.2 5.1,107.8 60.4,163 184.4,39 173.8,28.4\"\/><\/svg><\/g><\/defs><\/svg><ul class=\"stk-block-icon-list__ul stk-block-icon-list--column\">\n<li class=\"wp-block-stackable-icon-list-item stk-block-icon-list-item stk-block stk-7d42e7a\" data-block-id=\"7d42e7a\"><div class=\"stk-block-icon-list-item__content\"><span class=\"stk--svg-wrapper\"><div class=\"stk--inner-svg\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" class=\"ugb-custom-icon\" viewbox=\"0 0 365 355\" version=\"1.1\" aria-hidden=\"true\" width=\"32\" height=\"32\">\n    \n    <title>check-red-plain@1x<\/title>\n    <desc>Creato con Sketch.<\/desc>\n    <g id=\"check-red-plain-86051\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\" stroke-linecap=\"round\" stroke-linejoin=\"round\">\n        <g id=\"check-circle-aivie-marketing-automation-86051\" transform=\"translate(81.000000, 112.000000)\" stroke=\"#E63312\" stroke-width=\"42\">\n            <polyline id=\"Path-86051\" points=\"0 63 66 131 204 0\"><\/polyline>\n        <\/g>\n    <\/g>\n<\/svg><\/div><\/span><span class=\"stk-block-icon-list-item__text\">fai Google Ads (SEA)<\/span><\/div><\/li>\n\n\n\n<li class=\"wp-block-stackable-icon-list-item stk-block-icon-list-item stk-block stk-39cbc2a\" data-block-id=\"39cbc2a\"><div class=\"stk-block-icon-list-item__content\"><span class=\"stk--svg-wrapper\"><div class=\"stk--inner-svg\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" class=\"ugb-custom-icon\" viewbox=\"0 0 365 355\" version=\"1.1\" aria-hidden=\"true\" width=\"32\" height=\"32\">\n    \n    <title>check-red-plain@1x<\/title>\n    <desc>Creato con Sketch.<\/desc>\n    <g id=\"check-red-plain-86051\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\" stroke-linecap=\"round\" stroke-linejoin=\"round\">\n        <g id=\"check-circle-aivie-marketing-automation-86051\" transform=\"translate(81.000000, 112.000000)\" stroke=\"#E63312\" stroke-width=\"42\">\n            <polyline id=\"Path-86051\" points=\"0 63 66 131 204 0\"><\/polyline>\n        <\/g>\n    <\/g>\n<\/svg><\/div><\/span><span class=\"stk-block-icon-list-item__text\">hai campagne che non convertono ancora in modo pulito<\/span><\/div><\/li>\n\n\n\n<li class=\"wp-block-stackable-icon-list-item stk-block-icon-list-item stk-block stk-c7a8c38\" data-block-id=\"c7a8c38\"><div class=\"stk-block-icon-list-item__content\"><span class=\"stk--svg-wrapper\"><div class=\"stk--inner-svg\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" class=\"ugb-custom-icon\" viewbox=\"0 0 365 355\" version=\"1.1\" aria-hidden=\"true\" width=\"32\" height=\"32\">\n    \n    <title>check-red-plain@1x<\/title>\n    <desc>Creato con Sketch.<\/desc>\n    <g id=\"check-red-plain-86051\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\" stroke-linecap=\"round\" stroke-linejoin=\"round\">\n        <g id=\"check-circle-aivie-marketing-automation-86051\" transform=\"translate(81.000000, 112.000000)\" stroke=\"#E63312\" stroke-width=\"42\">\n            <polyline id=\"Path-86051\" points=\"0 63 66 131 204 0\"><\/polyline>\n        <\/g>\n    <\/g>\n<\/svg><\/div><\/span><span class=\"stk-block-icon-list-item__text\">vuoi ottenere di pi\u00f9 da ogni clic<\/span><\/div><\/li>\n<\/ul><\/div>\n\n\n\n<p><span style=\"color: #000000;\" class=\"stk-highlight\">Casi di clienti<\/span><\/p>\n\n\n\n<div class=\"wp-block-stackable-posts stk-block-posts stk-block stk-7d3febd is-style-default\" data-v=\"2\" data-block-id=\"7d3febd\"><style>.stk-7d3febd .stk-img-wrapper{width:100% !important;}<\/style><div class=\"stk-inner-blocks stk-content-align stk-7d3febd-column\"><div class=\"stk-block-posts__items\"><div class=\"stk-block-posts__item\"><div class=\"stk-container stk-7d3febd-container stk--no-background stk--no-padding\"><article><h3 class=\"stk-block-posts__title\"><a href=\"https:\/\/aivie.ch\/it\/marketing-automation-in-crisi-perche-questo-e-il-momento-giusto\/\">Marketing automation durante la crisi: perch\u00e9 questo \u00e8 il momento giusto<\/a><\/h3><a href=\"https:\/\/aivie.ch\/it\/marketing-automation-in-crisi-perche-questo-e-il-momento-giusto\/\" class=\"stk-block-posts__image-link\"><figure class=\"stk-img-wrapper stk-image--shape-stretch\"><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"641\" src=\"https:\/\/cdn.aivie.ch\/media\/wp\/2021\/06\/25211259\/Marketing-automation-in-a-crisis.png\" class=\"attachment-full size-full wp-post-image\" alt=\"Marketing Automation als Ausweg aus der Krise f\u00fcr Schweizer KMU mit Aivie, Fokus auf Effizienz und Lead-Generierung\" srcset=\"https:\/\/cdn.aivie.ch\/media\/wp\/2021\/06\/25211259\/Marketing-automation-in-a-crisis.png 960w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/06\/25211259\/Marketing-automation-in-a-crisis-768x513.png 768w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/06\/25211259\/Marketing-automation-in-a-crisis-480x321.png 480w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" title=\"\"><\/figure><\/a><\/article><\/div><\/div><div class=\"stk-block-posts__item\"><div class=\"stk-container stk-7d3febd-container stk--no-background stk--no-padding\"><article><h3 class=\"stk-block-posts__title\"><a href=\"https:\/\/aivie.ch\/it\/5-consigli-per-landing-page-di-successo\/\">5 consigli per landing page di successo<\/a><\/h3><a href=\"https:\/\/aivie.ch\/it\/5-consigli-per-landing-page-di-successo\/\" class=\"stk-block-posts__image-link\"><figure class=\"stk-img-wrapper stk-image--shape-stretch\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1280\" src=\"https:\/\/cdn.aivie.ch\/media\/wp\/2021\/03\/19131552\/florian-designes-landingpages-marketing-automation-aivie.webp\" class=\"attachment-full size-full wp-post-image\" alt=\"Florian progetta landingpages marketing automation Aivie\" srcset=\"https:\/\/cdn.aivie.ch\/media\/wp\/2021\/03\/19131552\/florian-designes-landingpages-marketing-automation-aivie.webp 1920w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/03\/19131552\/florian-designes-landingpages-marketing-automation-aivie-960x640.webp 960w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/03\/19131552\/florian-designes-landingpages-marketing-automation-aivie-768x512.webp 768w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/03\/19131552\/florian-designes-landingpages-marketing-automation-aivie-1200x800.webp 1200w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/03\/19131552\/florian-designes-landingpages-marketing-automation-aivie-480x320.webp 480w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/03\/19131552\/florian-designes-landingpages-marketing-automation-aivie-600x400.webp 600w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" title=\"\"><\/figure><\/a><\/article><\/div><\/div><\/div><div class=\"stk-inner-blocks\"><\/div><\/div><\/div>\n<\/div><\/div><\/div>\n<\/div><\/div>\n\n<div class=\"wp-block-stackable-columns alignfull stk-block-columns stk-block stk-fda4f8a stk-block-background stk--has-background-overlay\" data-block-id=\"fda4f8a\"><style>.stk-fda4f8a {background-color:#fffffe !important;background-image:url(https:\/\/cdn.aivie.ch\/media\/wp\/2021\/06\/19131659\/pattern-mario-480w.png) !important;background-position:bottom right !important;background-repeat:no-repeat !important;background-size:40% !important;padding-top:60px !important;padding-bottom:60px !important;}.stk-fda4f8a:before{background-color:#fffffe !important;opacity:0.5 !important;}<\/style><div class=\"stk-row stk-inner-blocks stk-block-content stk-content-align stk-fda4f8a-column\">\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-66101fc\" data-v=\"4\" data-block-id=\"66101fc\"><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-66101fc-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-66101fc-inner-blocks\">\n<div class=\"wp-block-stackable-heading stk-block-heading stk-block-heading--v2 stk-block stk-3fa9620\" id=\"event-management\" data-block-id=\"3fa9620\"><h2 class=\"stk-block-heading__text\">Gestione eventi<\/h2><\/div>\n\n\n\n<p>Un evento viene promosso, si inviano singole e-mail, si pubblicano post sui social media. Grazie a un flusso ben studiato, l\u2019evento diventa un successo. <\/p>\n\n\n\n<p>Inviti segmentati, promemoria automatizzati, trigger basati sul comportamento e follow-up mirato dopo l\u2019evento.<\/p>\n\n\n\n<p>Cos\u00ec un evento passa da progetto singolo a componente integrata nella cura della relazione.<\/p>\n\n\n\n<div class=\"wp-block-stackable-button-group stk-block-button-group stk-block stk-50e50f5\" data-block-id=\"50e50f5\"><div class=\"stk-row stk-inner-blocks stk-block-content stk-button-group\">\n<div class=\"wp-block-stackable-button stk-block-button stk-block stk-65db19a\" data-block-id=\"65db19a\"><a class=\"stk-link stk-button stk--hover-effect-darken\" href=\"#potential\"><span class=\"stk-button__inner-text\">Analizzare il potenziale<\/span><\/a><\/div>\n\n\n\n<div class=\"wp-block-stackable-button stk-block-button is-style-plain stk-block stk-e9bf8e4\" data-block-id=\"e9bf8e4\"><style>.stk-e9bf8e4 .stk-button{background:transparent !important;}.stk-e9bf8e4 .stk-button:hover:after{background:transparent !important;opacity:1 !important;}:where(.stk-hover-parent:hover,  .stk-hover-parent.stk--is-hovered) .stk-e9bf8e4 .stk-button:after{background:transparent !important;opacity:1 !important;}<\/style><a class=\"stk-link stk-button stk--hover-effect-darken\" href=\"https:\/\/aivie.ch\/author\/adrian\/\"><span class=\"stk-button__inner-text\">Parlare della situazione<\/span><\/a><\/div>\n<\/div><\/div>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-acb362a\" data-v=\"4\" data-block-id=\"acb362a\"><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-acb362a-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-acb362a-inner-blocks\">\n<p>Fa per te se<\/p>\n\n\n\n<div class=\"wp-block-stackable-icon-list stk-block-icon-list stk__use-custom-icon-color stk-block stk-46ae954\" data-block-id=\"46ae954\"><style>.stk-46ae954 {--stk-icon-list-row-gap:16px !important;--stk-icon-list-marker-color:#e63312 !important;margin-bottom:40px !important;}<\/style><svg style=\"display:none\"><defs><g id=\"stk-icon-list__icon-svg-def-46ae954\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 190 190\"><polygon points=\"173.8,28.4 60.4,141.8 15.7,97.2 5.1,107.8 60.4,163 184.4,39 173.8,28.4\"\/><\/svg><\/g><\/defs><\/svg><ul class=\"stk-block-icon-list__ul stk-block-icon-list--column\">\n<li class=\"wp-block-stackable-icon-list-item stk-block-icon-list-item stk-block stk-7dcd82a\" data-block-id=\"7dcd82a\"><div class=\"stk-block-icon-list-item__content\"><span class=\"stk--svg-wrapper\"><div class=\"stk--inner-svg\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" class=\"ugb-custom-icon\" viewbox=\"0 0 365 355\" version=\"1.1\" aria-hidden=\"true\" width=\"32\" height=\"32\">\n    \n    <title>check-red-plain@1x<\/title>\n    <desc>Creato con Sketch.<\/desc>\n    <g id=\"check-red-plain-86051\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\" stroke-linecap=\"round\" stroke-linejoin=\"round\">\n        <g id=\"check-circle-aivie-marketing-automation-86051\" transform=\"translate(81.000000, 112.000000)\" stroke=\"#E63312\" stroke-width=\"42\">\n            <polyline id=\"Path-86051\" points=\"0 63 66 131 204 0\"><\/polyline>\n        <\/g>\n    <\/g>\n<\/svg><\/div><\/span><span class=\"stk-block-icon-list-item__text\">organizzi eventi, fiere o webinar<\/span><\/div><\/li>\n\n\n\n<li class=\"wp-block-stackable-icon-list-item stk-block-icon-list-item stk-block stk-b624a9c\" data-block-id=\"b624a9c\"><div class=\"stk-block-icon-list-item__content\"><span class=\"stk--svg-wrapper\"><div class=\"stk--inner-svg\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" class=\"ugb-custom-icon\" viewbox=\"0 0 365 355\" version=\"1.1\" aria-hidden=\"true\" width=\"32\" height=\"32\">\n    \n    <title>check-red-plain@1x<\/title>\n    <desc>Creato con Sketch.<\/desc>\n    <g id=\"check-red-plain-86051\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\" stroke-linecap=\"round\" stroke-linejoin=\"round\">\n        <g id=\"check-circle-aivie-marketing-automation-86051\" transform=\"translate(81.000000, 112.000000)\" stroke=\"#E63312\" stroke-width=\"42\">\n            <polyline id=\"Path-86051\" points=\"0 63 66 131 204 0\"><\/polyline>\n        <\/g>\n    <\/g>\n<\/svg><\/div><\/span><span class=\"stk-block-icon-list-item__text\">i tuoi inviti portano poche iscrizioni<\/span><\/div><\/li>\n\n\n\n<li class=\"wp-block-stackable-icon-list-item stk-block-icon-list-item stk-block stk-8f6aa7d\" data-block-id=\"8f6aa7d\"><div class=\"stk-block-icon-list-item__content\"><span class=\"stk--svg-wrapper\"><div class=\"stk--inner-svg\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" class=\"ugb-custom-icon\" viewbox=\"0 0 365 355\" version=\"1.1\" aria-hidden=\"true\" width=\"32\" height=\"32\">\n    \n    <title>check-red-plain@1x<\/title>\n    <desc>Creato con Sketch.<\/desc>\n    <g id=\"check-red-plain-86051\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\" stroke-linecap=\"round\" stroke-linejoin=\"round\">\n        <g id=\"check-circle-aivie-marketing-automation-86051\" transform=\"translate(81.000000, 112.000000)\" stroke=\"#E63312\" stroke-width=\"42\">\n            <polyline id=\"Path-86051\" points=\"0 63 66 131 204 0\"><\/polyline>\n        <\/g>\n    <\/g>\n<\/svg><\/div><\/span><span class=\"stk-block-icon-list-item__text\">vuoi fare follow-up in modo sistematico con i partecipanti<\/span><\/div><\/li>\n<\/ul><\/div>\n\n\n\n<p><span style=\"color: #000000;\" class=\"stk-highlight\">Casi di clienti<\/span><\/p>\n\n\n\n<div class=\"wp-block-stackable-posts stk-block-posts stk-block stk-43a5e85 is-style-default\" data-v=\"2\" data-block-id=\"43a5e85\"><style>.stk-43a5e85 .stk-img-wrapper{width:100% !important;}<\/style><div class=\"stk-inner-blocks stk-content-align stk-43a5e85-column\"><div class=\"stk-block-posts__items\"><div class=\"stk-block-posts__item\"><div class=\"stk-container stk-43a5e85-container stk--no-background stk--no-padding\"><article><h3 class=\"stk-block-posts__title\"><a href=\"https:\/\/aivie.ch\/it\/fuori-dal-campo-da-golf-campagna-automatizzata-per-un-evento\/\">Fuori dal campo da golf: campagna automatizzata per un evento<\/a><\/h3><a href=\"https:\/\/aivie.ch\/it\/fuori-dal-campo-da-golf-campagna-automatizzata-per-un-evento\/\" class=\"stk-block-posts__image-link\"><figure class=\"stk-img-wrapper stk-image--shape-stretch\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"800\" src=\"https:\/\/cdn.aivie.ch\/media\/wp\/2022\/07\/07103442\/Aivie-Marketing-Automation-Kendris-Newsletter.webp\" class=\"attachment-full size-full wp-post-image\" alt=\"Newsletter Aivie Marketing Automation Kendris\" srcset=\"https:\/\/cdn.aivie.ch\/media\/wp\/2022\/07\/07103442\/Aivie-Marketing-Automation-Kendris-Newsletter.webp 1200w, https:\/\/cdn.aivie.ch\/media\/wp\/2022\/07\/07103442\/Aivie-Marketing-Automation-Kendris-Newsletter-960x640.webp 960w, https:\/\/cdn.aivie.ch\/media\/wp\/2022\/07\/07103442\/Aivie-Marketing-Automation-Kendris-Newsletter-768x512.webp 768w, https:\/\/cdn.aivie.ch\/media\/wp\/2022\/07\/07103442\/Aivie-Marketing-Automation-Kendris-Newsletter-480x320.webp 480w, https:\/\/cdn.aivie.ch\/media\/wp\/2022\/07\/07103442\/Aivie-Marketing-Automation-Kendris-Newsletter-600x400.webp 600w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" title=\"\"><\/figure><\/a><\/article><\/div><\/div><div class=\"stk-block-posts__item\"><div class=\"stk-container stk-43a5e85-container stk--no-background stk--no-padding\"><article><h3 class=\"stk-block-posts__title\"><a href=\"https:\/\/aivie.ch\/it\/3-motivi-per-includere-gli-eventi-online-nel-vostro-marketing-mix\/\">3 motivi per includere gli eventi online nel vostro marketing mix<\/a><\/h3><a href=\"https:\/\/aivie.ch\/it\/3-motivi-per-includere-gli-eventi-online-nel-vostro-marketing-mix\/\" class=\"stk-block-posts__image-link\"><figure class=\"stk-img-wrapper stk-image--shape-stretch\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1707\" src=\"https:\/\/cdn.aivie.ch\/media\/wp\/2021\/11\/19131445\/Aivie_Marketing-Automation_Online-Events-im-Marketing-Mix-scaled.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"Webinare von Aivie\" srcset=\"https:\/\/cdn.aivie.ch\/media\/wp\/2021\/11\/19131445\/Aivie_Marketing-Automation_Online-Events-im-Marketing-Mix-scaled.jpg 2560w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/11\/19131445\/Aivie_Marketing-Automation_Online-Events-im-Marketing-Mix-960x640.jpg 960w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/11\/19131445\/Aivie_Marketing-Automation_Online-Events-im-Marketing-Mix-1920x1280.jpg 1920w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/11\/19131445\/Aivie_Marketing-Automation_Online-Events-im-Marketing-Mix-768x512.jpg 768w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/11\/19131445\/Aivie_Marketing-Automation_Online-Events-im-Marketing-Mix-1200x800.jpg 1200w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/11\/19131445\/Aivie_Marketing-Automation_Online-Events-im-Marketing-Mix-480x320.jpg 480w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/11\/19131445\/Aivie_Marketing-Automation_Online-Events-im-Marketing-Mix-600x400.jpg 600w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" title=\"\"><\/figure><\/a><\/article><\/div><\/div><\/div><div class=\"stk-inner-blocks\"><\/div><\/div><\/div>\n<\/div><\/div><\/div>\n<\/div><\/div>\n\n<div class=\"wp-block-stackable-columns alignfull stk-block-columns stk-block stk-540733b stk-block-background stk--has-background-overlay\" data-block-id=\"540733b\"><style>.stk-540733b {background-color:#EFF0F1 !important;background-image:url(https:\/\/cdn.aivie.ch\/media\/wp\/2021\/06\/19131702\/pattern-company-960w.png) !important;background-position:bottom right !important;background-repeat:no-repeat !important;background-size:40% !important;padding-top:60px !important;padding-bottom:60px !important;margin-bottom:0px !important;}.stk-540733b:before{background-color:#EFF0F1 !important;opacity:0.5 !important;}<\/style><div class=\"stk-row stk-inner-blocks stk-block-content stk-content-align stk-540733b-column\">\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-c224bc7\" data-v=\"4\" data-block-id=\"c224bc7\"><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-c224bc7-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-c224bc7-inner-blocks\">\n<div class=\"wp-block-stackable-heading stk-block-heading stk-block-heading--v2 stk-block stk-8d7c0c5\" id=\"personalisierte-newsletter\" data-block-id=\"8d7c0c5\"><h2 class=\"stk-block-heading__text\">Newsletter personalizzata<\/h2><\/div>\n\n\n\n<p>Le newsletter vengono inviate regolarmente, ma i tassi di apertura e di clic ristagnano.<br\/>Tutti ricevono lo stesso contenuto, indipendentemente da interesse, comportamento o fase del processo d\u2019acquisto.<\/p>\n\n\n\n<p>La leva sta nella personalizzazione e nella segmentazione: i contenuti vengono mostrati in modo dinamico, in base a settore, interesse, comportamento di clic o relazione cliente esistente.  <\/p>\n\n\n\n<p>Cos\u00ec un invio di massa diventa uno strumento per acquisire clienti in modo mirato con il marketing.<\/p>\n\n\n\n<div class=\"wp-block-stackable-button-group stk-block-button-group stk-block stk-2c6bd16\" data-block-id=\"2c6bd16\"><div class=\"stk-row stk-inner-blocks stk-block-content stk-button-group\">\n<div class=\"wp-block-stackable-button stk-block-button stk-block stk-fb6d587\" data-block-id=\"fb6d587\"><a class=\"stk-link stk-button stk--hover-effect-darken\" href=\"#potential\"><span class=\"stk-button__inner-text\">Analizzare il potenziale<\/span><\/a><\/div>\n\n\n\n<div class=\"wp-block-stackable-button stk-block-button is-style-plain stk-block stk-0acc3fb\" data-block-id=\"0acc3fb\"><style>.stk-0acc3fb .stk-button{background:transparent !important;}.stk-0acc3fb .stk-button:hover:after{background:transparent !important;opacity:1 !important;}:where(.stk-hover-parent:hover,  .stk-hover-parent.stk--is-hovered) .stk-0acc3fb .stk-button:after{background:transparent !important;opacity:1 !important;}<\/style><a class=\"stk-link stk-button stk--hover-effect-darken\" href=\"https:\/\/aivie.ch\/author\/adrian\/\"><span class=\"stk-button__inner-text\">Parlare della situazione<\/span><\/a><\/div>\n<\/div><\/div>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-a77ab08\" data-v=\"4\" data-block-id=\"a77ab08\"><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-a77ab08-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-a77ab08-inner-blocks\">\n<p>Fa per te se<\/p>\n\n\n\n<div class=\"wp-block-stackable-icon-list stk-block-icon-list stk__use-custom-icon-color stk-block stk-2905023\" data-block-id=\"2905023\"><style>.stk-2905023 {--stk-icon-list-row-gap:16px !important;--stk-icon-list-marker-color:#e63312 !important;margin-bottom:40px !important;}<\/style><svg style=\"display:none\"><defs><g id=\"stk-icon-list__icon-svg-def-2905023\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 190 190\"><polygon points=\"173.8,28.4 60.4,141.8 15.7,97.2 5.1,107.8 60.4,163 184.4,39 173.8,28.4\"\/><\/svg><\/g><\/defs><\/svg><ul class=\"stk-block-icon-list__ul stk-block-icon-list--column\">\n<li class=\"wp-block-stackable-icon-list-item stk-block-icon-list-item stk-block stk-6bf0eff\" data-block-id=\"6bf0eff\"><div class=\"stk-block-icon-list-item__content\"><span class=\"stk--svg-wrapper\"><div class=\"stk--inner-svg\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" class=\"ugb-custom-icon\" viewbox=\"0 0 365 355\" version=\"1.1\" aria-hidden=\"true\" width=\"32\" height=\"32\">\n    \n    <title>check-red-plain@1x<\/title>\n    <desc>Creato con Sketch.<\/desc>\n    <g id=\"check-red-plain-86051\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\" stroke-linecap=\"round\" stroke-linejoin=\"round\">\n        <g id=\"check-circle-aivie-marketing-automation-86051\" transform=\"translate(81.000000, 112.000000)\" stroke=\"#E63312\" stroke-width=\"42\">\n            <polyline id=\"Path-86051\" points=\"0 63 66 131 204 0\"><\/polyline>\n        <\/g>\n    <\/g>\n<\/svg><\/div><\/span><span class=\"stk-block-icon-list-item__text\">le tue newsletter hanno performance nella media<\/span><\/div><\/li>\n\n\n\n<li class=\"wp-block-stackable-icon-list-item stk-block-icon-list-item stk-block stk-0c7ea46\" data-block-id=\"0c7ea46\"><div class=\"stk-block-icon-list-item__content\"><span class=\"stk--svg-wrapper\"><div class=\"stk--inner-svg\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" class=\"ugb-custom-icon\" viewbox=\"0 0 365 355\" version=\"1.1\" aria-hidden=\"true\" width=\"32\" height=\"32\">\n    \n    <title>check-red-plain@1x<\/title>\n    <desc>Creato con Sketch.<\/desc>\n    <g id=\"check-red-plain-86051\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\" stroke-linecap=\"round\" stroke-linejoin=\"round\">\n        <g id=\"check-circle-aivie-marketing-automation-86051\" transform=\"translate(81.000000, 112.000000)\" stroke=\"#E63312\" stroke-width=\"42\">\n            <polyline id=\"Path-86051\" points=\"0 63 66 131 204 0\"><\/polyline>\n        <\/g>\n    <\/g>\n<\/svg><\/div><\/span><span class=\"stk-block-icon-list-item__text\">ti rivolgi a tutti con gli stessi contenuti<\/span><\/div><\/li>\n\n\n\n<li class=\"wp-block-stackable-icon-list-item stk-block-icon-list-item stk-block stk-57f04b7\" data-block-id=\"57f04b7\"><div class=\"stk-block-icon-list-item__content\"><span class=\"stk--svg-wrapper\"><div class=\"stk--inner-svg\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" class=\"ugb-custom-icon\" viewbox=\"0 0 365 355\" version=\"1.1\" aria-hidden=\"true\" width=\"32\" height=\"32\">\n    \n    <title>check-red-plain@1x<\/title>\n    <desc>Creato con Sketch.<\/desc>\n    <g id=\"check-red-plain-86051\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\" stroke-linecap=\"round\" stroke-linejoin=\"round\">\n        <g id=\"check-circle-aivie-marketing-automation-86051\" transform=\"translate(81.000000, 112.000000)\" stroke=\"#E63312\" stroke-width=\"42\">\n            <polyline id=\"Path-86051\" points=\"0 63 66 131 204 0\"><\/polyline>\n        <\/g>\n    <\/g>\n<\/svg><\/div><\/span><span class=\"stk-block-icon-list-item__text\">vuoi acquisire clienti con il marketing, non solo visibilit\u00e0<\/span><\/div><\/li>\n\n\n\n<li class=\"wp-block-stackable-icon-list-item stk-block-icon-list-item stk-block stk-94da6ff\" data-block-id=\"94da6ff\"><div class=\"stk-block-icon-list-item__content\"><span class=\"stk--svg-wrapper\"><div class=\"stk--inner-svg\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" class=\"ugb-custom-icon\" viewbox=\"0 0 365 355\" version=\"1.1\" aria-hidden=\"true\" width=\"32\" height=\"32\">\n    \n    <title>check-red-plain@1x<\/title>\n    <desc>Creato con Sketch.<\/desc>\n    <g id=\"check-red-plain-86051\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\" stroke-linecap=\"round\" stroke-linejoin=\"round\">\n        <g id=\"check-circle-aivie-marketing-automation-86051\" transform=\"translate(81.000000, 112.000000)\" stroke=\"#E63312\" stroke-width=\"42\">\n            <polyline id=\"Path-86051\" points=\"0 63 66 131 204 0\"><\/polyline>\n        <\/g>\n    <\/g>\n<\/svg><\/div><\/span><span class=\"stk-block-icon-list-item__text\">vuoi attivare i contatti esistenti<\/span><\/div><\/li>\n<\/ul><\/div>\n\n\n\n<p><span style=\"color: #000000;\" class=\"stk-highlight\">Casi di clienti<\/span><\/p>\n\n\n\n<div class=\"wp-block-stackable-posts stk-block-posts stk-block stk-11f62cc is-style-default\" data-v=\"2\" data-block-id=\"11f62cc\"><style>.stk-11f62cc .stk-img-wrapper{width:100% !important;}<\/style><div class=\"stk-inner-blocks stk-content-align stk-11f62cc-column\"><div class=\"stk-block-posts__items\"><div class=\"stk-block-posts__item\"><div class=\"stk-container stk-11f62cc-container stk--no-background stk--no-padding\"><article><h3 class=\"stk-block-posts__title\"><a href=\"https:\/\/aivie.ch\/it\/fatturato-di-diverse-migliaia-di-franchi-con-i-clienti-dellhotel-caso-di-marketing-automation\/\">Fatturato di diverse migliaia di franchi con i clienti dell&#039;hotel \u2013 Caso di Marketing Automation<\/a><\/h3><a href=\"https:\/\/aivie.ch\/it\/fatturato-di-diverse-migliaia-di-franchi-con-i-clienti-dellhotel-caso-di-marketing-automation\/\" class=\"stk-block-posts__image-link\"><figure class=\"stk-img-wrapper stk-image--shape-stretch\"><img loading=\"lazy\" decoding=\"async\" width=\"1900\" height=\"1267\" src=\"https:\/\/cdn.aivie.ch\/media\/wp\/2024\/09\/10140056\/balcony-at-hotel-riva-rooms-studios.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"Balcone presso l&#039;hotel Riva Rooms Studios\" srcset=\"https:\/\/cdn.aivie.ch\/media\/wp\/2024\/09\/10140056\/balcony-at-hotel-riva-rooms-studios.jpg 1900w, https:\/\/cdn.aivie.ch\/media\/wp\/2024\/09\/10140056\/balcony-at-hotel-riva-rooms-studios-960x640.jpg 960w, https:\/\/cdn.aivie.ch\/media\/wp\/2024\/09\/10140056\/balcony-at-hotel-riva-rooms-studios-768x512.jpg 768w, https:\/\/cdn.aivie.ch\/media\/wp\/2024\/09\/10140056\/balcony-at-hotel-riva-rooms-studios-1200x800.jpg 1200w, https:\/\/cdn.aivie.ch\/media\/wp\/2024\/09\/10140056\/balcony-at-hotel-riva-rooms-studios-480x320.jpg 480w\" sizes=\"auto, (max-width: 1900px) 100vw, 1900px\" title=\"\"><\/figure><\/a><\/article><\/div><\/div><div class=\"stk-block-posts__item\"><div class=\"stk-container stk-11f62cc-container stk--no-background stk--no-padding\"><article><h3 class=\"stk-block-posts__title\"><a href=\"https:\/\/aivie.ch\/it\/utilizzate-i-contenuti-in-modo-efficiente-nei-funnel-automatizzati\/\">Utilizzate i contenuti in modo efficiente nei funnel automatizzati<\/a><\/h3><a href=\"https:\/\/aivie.ch\/it\/utilizzate-i-contenuti-in-modo-efficiente-nei-funnel-automatizzati\/\" class=\"stk-block-posts__image-link\"><figure class=\"stk-img-wrapper stk-image--shape-stretch\"><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"540\" src=\"https:\/\/cdn.aivie.ch\/media\/wp\/2021\/08\/19131610\/Marketing-Automation_Idea2.png\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/cdn.aivie.ch\/media\/wp\/2021\/08\/19131610\/Marketing-Automation_Idea2.png 960w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/08\/19131610\/Marketing-Automation_Idea2-480x270.png 480w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/08\/19131610\/Marketing-Automation_Idea2-240x135.png 240w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/08\/19131610\/Marketing-Automation_Idea2-768x432.png 768w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/08\/19131610\/Marketing-Automation_Idea2-600x338.png 600w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" title=\"\"><\/figure><\/a><\/article><\/div><\/div><\/div><div class=\"stk-inner-blocks\"><\/div><\/div><\/div>\n<\/div><\/div><\/div>\n<\/div><\/div>\n\n<div class=\"wp-block-stackable-columns alignfull stk-block-columns stk-block stk-2022a53 stk-block-background\" id=\"potential\" data-block-id=\"2022a53\"><style>.stk-2022a53 {background-color:#cfe7e1 !important;padding-top:80px !important;padding-bottom:80px !important;margin-top:0px !important;margin-bottom:0px !important;}.stk-2022a53:before{background-color:#cfe7e1 !important;}.stk-2022a53-column{--stk-column-gap:40px !important;}<\/style><div class=\"stk-row stk-inner-blocks stk-block-content stk-content-align stk-2022a53-column\">\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-62acf0b\" data-v=\"4\" data-block-id=\"62acf0b\"><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-62acf0b-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-62acf0b-inner-blocks\">\n<h2 class=\"wp-block-heading\" id=\"h-aller-anfang-ist-leicht\">Ogni inizio \u00e8 chiaro.<\/h2>\n\n\n\n<p>Scopri come acquisire clienti con il marketing, in modo pianificabile invece che casuale.<\/p>\n\n\n\n<p>Il tuo valore aggiunto:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Ottieni una valutazione strutturata della situazione attuale<\/li>\n\n\n\n<li>Capisci dove, nel processo, si perdono i lead<\/li>\n\n\n\n<li>Vedi dove puoi acquisire clienti in modo mirato con il marketing<\/li>\n<\/ul>\n\n\n\n<p>Inizia ora la tua analisi del potenziale gratuita.<\/p>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-a144da2\" data-v=\"4\" data-block-id=\"a144da2\"><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-a144da2-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-a144da2-inner-blocks\">\n<div class=\"wp-block-stackable-heading stk-block-heading stk-block-heading--v2 stk-block stk-9dfb03a\" id=\"span-style-color-283-e-4-c-class-ugb-highlight-erfahre-wo-dein-marketing-kunden-gewinnt-und-wo-nicht-span\" data-block-id=\"9dfb03a\"><style>.stk-9dfb03a {margin-bottom:40px !important;}<\/style><h2 class=\"stk-block-heading__text\"><span style=\"color: #283e4c;\" class=\"ugb-highlight\">Scopri dove il tuo marketing acquisisce clienti e dove no<\/span><\/h2><\/div>\n\n\n<script type=\"text\/javascript\" src=\"https:\/\/m.aivie.ch\/form\/generate.js?id=115\"><\/script>\n<\/div><\/div><\/div>\n<\/div><\/div>\n\n<script src=\"https:\/\/t.contentsquare.net\/uxa\/9884c3a6001b1.js\"><\/script>\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Acquisire clienti con il marketing per le PMI \u2013 pianificabile invece che casuale Molte PMI investono nel marketing.Ma la vera acquisizione clienti nasce solo quando le singole azioni diventano un sistema.\u00c8 proprio questo che ci mostra la nostra esperienza sul campo. Fare un\u2019analisi del potenziale Parlare della situazione Cosa fanno le PMI La sfida Le &hellip; <a href=\"https:\/\/aivie.ch\/it\/acquisire-clienti-con-il-marketing-per-le-pmi-pianificabile-invece-che-casuale\/\" class=\"more-link\">Continua a leggere <span class=\"screen-reader-text\">Acquisire clienti con il marketing per le PMI \u2013 pianificabile invece che casuale<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"front-page.php","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-29000","page","type-page","status-publish","hentry"],"acf":[],"featured_image_urls_v2":{"full":"","thumbnail":"","medium":"","medium_large":"","large":"","post-thumbnail":"","aiv_480w":"","woocommerce_thumbnail":"","woocommerce_single":"","woocommerce_gallery_thumbnail":""},"post_excerpt_stackable_v2":"<p>Acquisire clienti con il marketing per le PMI \u2013 pianificabile invece che casualeMolte PMI investono nel marketing.Ma la vera acquisizione clienti nasce solo quando le singole azioni diventano un sistema.\u00c8 proprio questo che ci mostra la nostra esperienza sul campo. Fare un\u2019analisi del potenziale Parlare della situazione Perch\u00e9 l\u2019acquisizione clienti nel marketing spesso non funzionaDa anni affianchiamo le PMI svizzere nel passare dall\u2019improvvisazione a un\u2019acquisizione clienti strutturata. Non con pi\u00f9 tool. Non con pi\u00f9 budget. Ma con processi chiari, una struttura dati pulita e KPI misurabili. Cosa fanno le PMI I clic ci sono I social media funzionano Le newsletter\u2026<\/p>\n","category_list_v2":"","author_info_v2":{"name":"Adrian Schimpf","url":"https:\/\/aivie.ch\/it\/author\/adrian\/"},"comments_num_v2":"0 commento","_links":{"self":[{"href":"https:\/\/aivie.ch\/it\/wp-json\/wp\/v2\/pages\/29000","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/aivie.ch\/it\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/aivie.ch\/it\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/aivie.ch\/it\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/aivie.ch\/it\/wp-json\/wp\/v2\/comments?post=29000"}],"version-history":[{"count":4,"href":"https:\/\/aivie.ch\/it\/wp-json\/wp\/v2\/pages\/29000\/revisions"}],"predecessor-version":[{"id":29078,"href":"https:\/\/aivie.ch\/it\/wp-json\/wp\/v2\/pages\/29000\/revisions\/29078"}],"wp:attachment":[{"href":"https:\/\/aivie.ch\/it\/wp-json\/wp\/v2\/media?parent=29000"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}