{"id":16856,"date":"2023-12-15T05:36:03","date_gmt":"2023-12-15T03:36:03","guid":{"rendered":"https:\/\/aivie.ch\/sinscrire-a-la-newsletter-marketing-automation\/"},"modified":"2024-06-13T17:03:54","modified_gmt":"2024-06-13T15:03:54","slug":"sinscrire-a-la-newsletter-marketing-automation","status":"publish","type":"page","link":"https:\/\/aivie.ch\/fr\/sinscrire-a-la-newsletter-marketing-automation\/","title":{"rendered":"S&rsquo;inscrire \u00e0 la newsletter Marketing Automation"},"content":{"rendered":"\n<div class=\"aligncenter wp-block-ugb-columns ugb-columns ugb-77cc521 ugb-columns--design-plain ugb-columns--columns-2 ugb-main-block\"><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-columns__item ugb-77cc521-content-wrapper\">\n<div class=\"wp-block-ugb-column ugb-column ugb-4c0f38d ugb-column--design-plain ugb-main-block\"><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-column__item ugb-4c0f38d-column-wrapper\"><div class=\"ugb-column__content-wrapper\"><script type=\"text\/javascript\" src=\"https:\/\/m.aivie.ch\/form\/generate.js?id=74\"><\/script>\n<\/div><\/div><\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-ugb-column ugb-column ugb-4f4663c ugb-column--design-plain ugb-main-block\"><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-column__item ugb-4f4663c-column-wrapper\"><div class=\"ugb-column__content-wrapper\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/cdn.aivie.ch\/media\/wp\/2021\/06\/22113356\/Intensive-Mautic-Support-Business.webp\" alt=\"Intensif Mautic Support Business\" class=\"wp-image-10688\" title=\"\" srcset=\"https:\/\/cdn.aivie.ch\/media\/wp\/2021\/06\/22113356\/Intensive-Mautic-Support-Business.webp 800w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/06\/22113356\/Intensive-Mautic-Support-Business-300x300.webp 240w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/06\/22113356\/Intensive-Mautic-Support-Business-768x768.webp 768w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/06\/22113356\/Intensive-Mautic-Support-Business-480x480.webp 480w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/06\/22113356\/Intensive-Mautic-Support-Business-600x600.webp 600w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/06\/22113356\/Intensive-Mautic-Support-Business.webp 300w, https:\/\/cdn.aivie.ch\/media\/wp\/2021\/06\/22113356\/Intensive-Mautic-Support-Business.webp 100w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/figure>\n<\/div><\/div><\/div><\/div><\/div>\n<\/div><\/div><\/div><\/div>\n\n<div class=\"aligncenter wp-block-ugb-blog-posts ugb-blog-posts ugb-956f7f2 ugb-blog-posts--v2 ugb-blog-posts--design-list ugb-blog-posts--columns-1 ugb-main-block\"><style>.ugb-956f7f2 .ugb-blog-posts__featured-image{border-radius:0px !important}.ugb-956f7f2 .ugb-block-title{text-align:center}<\/style><div class=\"ugb-inner-block\"><h2 class=\"ugb-block-title\">Contributions pass\u00e9es<\/h2><div class=\"ugb-block-content\"><article class=\"ugb-blog-posts__item\"><figure class=\"ugb-blog-posts__featured-image\"><a href=\"https:\/\/aivie.ch\/fr\/concevoir-un-meilleur-contenu-et-de-meilleures-interactions-avec-les-clients-grace-a-lexpertise-en-matiere-de-donnees\/\"><img loading=\"lazy\" decoding=\"async\" width=\"990\" height=\"660\" src=\"https:\/\/cdn.aivie.ch\/media\/wp\/2022\/10\/27104620\/Blog-Anzeigebilder.png\" class=\"attachment-large size-large wp-post-image\" alt=\"Datenkompetenz\" title=\"\"><\/a><\/figure><div class=\"ugb-blog-posts__content\"><h3 class=\"ugb-blog-posts__title\"><a href=\"https:\/\/aivie.ch\/fr\/concevoir-un-meilleur-contenu-et-de-meilleures-interactions-avec-les-clients-grace-a-lexpertise-en-matiere-de-donnees\/\">Concevoir un meilleur contenu et de meilleures interactions avec les clients gr\u00e2ce \u00e0 l&rsquo;expertise en mati\u00e8re de donn\u00e9es<\/a><\/h3><div class=\"ugb-blog-posts__excerpt\"><p>Oui, que ferons-nous de toutes ces donn\u00e9es ? D&rsquo;un c\u00f4t\u00e9. Et : nous n&rsquo;avons pas de donn\u00e9es \u00e0 ce sujet. D&rsquo;autre part. La comp\u00e9tence en mati\u00e8re de donn\u00e9es, en tant que capacit\u00e9 \u00e0 collecter, analyser et interpr\u00e9ter des donn\u00e9es, gagne en importance. En effet, les d\u00e9cisions se basent de plus en plus sur des donn\u00e9es&#8230;.<\/div><p class=\"ugb-blog-posts__readmore\"><a href=\"https:\/\/aivie.ch\/fr\/concevoir-un-meilleur-contenu-et-de-meilleures-interactions-avec-les-clients-grace-a-lexpertise-en-matiere-de-donnees\/\">Lire la suite<\/a><\/p><\/div><\/article><article class=\"ugb-blog-posts__item\"><figure class=\"ugb-blog-posts__featured-image\"><a href=\"https:\/\/aivie.ch\/fr\/optimiser-le-lead-scoring-avec-mautic-et-les-sales-funnels\/\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/cdn.aivie.ch\/media\/wp\/2021\/09\/24102203\/DoubleOptIn_03.png\" class=\"attachment-large size-large wp-post-image\" alt=\"Double opt-in facile avec Aivie\" title=\"\"><\/a><\/figure><div class=\"ugb-blog-posts__content\"><h3 class=\"ugb-blog-posts__title\"><a href=\"https:\/\/aivie.ch\/fr\/optimiser-le-lead-scoring-avec-mautic-et-les-sales-funnels\/\">Optimiser le lead scoring avec Mautic et les Sales Funnels<\/a><\/h3><div class=\"ugb-blog-posts__excerpt\"><p>T\u00f4t ou tard, il arrive que, avec les ressources disponibles, il ne soit plus possible de traiter la multitude de demandes \/ contacts dans un d\u00e9lai raisonnable et avec l&rsquo;attention n\u00e9cessaire. Au plus tard \u00e0 ce moment-l\u00e0, il est temps que tu r\u00e9fl\u00e9chisses \u00e0 ceux de tes contacts sur lesquels tu souhaites te focaliser intensivement&#8230;<\/div><p class=\"ugb-blog-posts__readmore\"><a href=\"https:\/\/aivie.ch\/fr\/optimiser-le-lead-scoring-avec-mautic-et-les-sales-funnels\/\">Lire la suite<\/a><\/p><\/div><\/article><article class=\"ugb-blog-posts__item\"><figure class=\"ugb-blog-posts__featured-image\"><a href=\"https:\/\/aivie.ch\/fr\/creer-un-funnel-de-vente\/\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/cdn.aivie.ch\/media\/wp\/2021\/08\/19131546\/SalesFunnel_00.webp\" class=\"attachment-large size-large wp-post-image\" alt=\"\" title=\"\"><\/a><\/figure><div class=\"ugb-blog-posts__content\"><h3 class=\"ugb-blog-posts__title\"><a href=\"https:\/\/aivie.ch\/fr\/creer-un-funnel-de-vente\/\">Cr\u00e9er un funnel de vente<\/a><\/h3><div class=\"ugb-blog-posts__excerpt\"><p>Tu as mis beaucoup de c\u0153ur dans ton site web, mais les clients se font attendre. \u00c7a te rappelle quelque chose ? Alors, tu es dans la m\u00eame situation que de nombreux maketers qui se posent la question : \u00ab\u00a0Comment transformer les visiteurs (du site web) en clients ? Notre r\u00e9ponse : avec un Sales&#8230;<\/div><p class=\"ugb-blog-posts__readmore\"><a href=\"https:\/\/aivie.ch\/fr\/creer-un-funnel-de-vente\/\">Lire la suite<\/a><\/p><\/div><\/article><article class=\"ugb-blog-posts__item\"><figure class=\"ugb-blog-posts__featured-image\"><a href=\"https:\/\/aivie.ch\/fr\/automatiser-la-conformite-des-materiaux-comment-studer-cables-numerise-efficacement-les-processus-fournisseurs\/\"><img loading=\"lazy\" decoding=\"async\" width=\"990\" height=\"660\" src=\"https:\/\/cdn.aivie.ch\/media\/wp\/2026\/01\/28135655\/mood-form-material-compliance-automation-studer-cables.jpg\" class=\"attachment-large size-large wp-post-image\" alt=\"Formulaire Automatisation de la conformit\u00e9 des mat\u00e9riaux Studer Cables\" title=\"\"><\/a><\/figure><div class=\"ugb-blog-posts__content\"><h3 class=\"ugb-blog-posts__title\"><a href=\"https:\/\/aivie.ch\/fr\/automatiser-la-conformite-des-materiaux-comment-studer-cables-numerise-efficacement-les-processus-fournisseurs\/\">Automatiser la conformit\u00e9 des mat\u00e9riaux&nbsp;: comment Studer Cables num\u00e9rise efficacement les processus fournisseurs<\/a><\/h3><div class=\"ugb-blog-posts__excerpt\"><p>La conformit\u00e9 des mat\u00e9riaux est indispensable, mais souvent chronophage. Avec Aivie, Studer Cables \u00e9conomise plusieurs jours de travail par cycle dans le processus de conformit\u00e9. Studer Cables \u00e9tait confront\u00e9e au d\u00e9fi de v\u00e9rifier r\u00e9guli\u00e8rement et de mani\u00e8re tra\u00e7able la conformit\u00e9 de centaines de mat\u00e9riaux, de nombreux fournisseurs et de diff\u00e9rents produits. Nous avons optimis\u00e9 cela&#8230;<\/div><p class=\"ugb-blog-posts__readmore\"><a href=\"https:\/\/aivie.ch\/fr\/automatiser-la-conformite-des-materiaux-comment-studer-cables-numerise-efficacement-les-processus-fournisseurs\/\">Lire la suite<\/a><\/p><\/div><\/article><article class=\"ugb-blog-posts__item\"><figure class=\"ugb-blog-posts__featured-image\"><a href=\"https:\/\/aivie.ch\/fr\/comment-eviter-que-les-e-mails-ne-finissent-dans-le-courrier-indesirable\/\"><img loading=\"lazy\" decoding=\"async\" width=\"990\" height=\"661\" src=\"https:\/\/cdn.aivie.ch\/media\/wp\/2024\/06\/03172144\/working-on-laptop-aivie-marketing-automation.jpg\" class=\"attachment-large size-large wp-post-image\" alt=\"\" title=\"\"><\/a><\/figure><div class=\"ugb-blog-posts__content\"><h3 class=\"ugb-blog-posts__title\"><a href=\"https:\/\/aivie.ch\/fr\/comment-eviter-que-les-e-mails-ne-finissent-dans-le-courrier-indesirable\/\">Comment \u00e9viter que les e-mails ne finissent dans le courrier ind\u00e9sirable ?<\/a><\/h3><div class=\"ugb-blog-posts__excerpt\"><p>C&rsquo;est une question que j&rsquo;entends tr\u00e8s souvent de la part de nos clients ces derniers temps : Que dois-je faire pour que mes e-mails ne finissent pas dans les spams ? Il y a plusieurs points \u00e0 prendre en compte. D&rsquo;une part, sur le plan technique, mais aussi lors de la pr\u00e9paration et de la&#8230;<\/div><p class=\"ugb-blog-posts__readmore\"><a href=\"https:\/\/aivie.ch\/fr\/comment-eviter-que-les-e-mails-ne-finissent-dans-le-courrier-indesirable\/\">Lire la suite<\/a><\/p><\/div><\/article><article class=\"ugb-blog-posts__item\"><figure class=\"ugb-blog-posts__featured-image\"><a href=\"https:\/\/aivie.ch\/fr\/principes-de-base-de-le-mail\/\"><img loading=\"lazy\" decoding=\"async\" width=\"990\" height=\"660\" src=\"https:\/\/cdn.aivie.ch\/media\/wp\/2022\/04\/21175606\/aivie-grundlagen-e-mails.png\" class=\"attachment-large size-large wp-post-image\" alt=\"Image d\u2019Aivie \u00e0 afficher pour les principes de base de l\u2019e-mail\" title=\"\"><\/a><\/figure><div class=\"ugb-blog-posts__content\"><h3 class=\"ugb-blog-posts__title\"><a href=\"https:\/\/aivie.ch\/fr\/principes-de-base-de-le-mail\/\">Principes de base de l\u2019e-mail<\/a><\/h3><div class=\"ugb-blog-posts__excerpt\"><p>Les e-mails offrent un moyen de contacter directement des clients et partenaires potentiels. Les e-mails sont utilis\u00e9s dans des campagnes, comme newsletters et dans de nombreuses autres activit\u00e9s. Dans l\u2019article suivant, nous vous pr\u00e9sentons les principes de base de l\u2019e-mail. Des premi\u00e8res \u00e9tapes, c\u2019est-\u00e0-dire la cr\u00e9ation d\u2019un e-mail dans Aivie\/Mautic, \u00e0 l\u2019utilisation de contenu dynamique&#8230;<\/div><p class=\"ugb-blog-posts__readmore\"><a href=\"https:\/\/aivie.ch\/fr\/principes-de-base-de-le-mail\/\">Lire la suite<\/a><\/p><\/div><\/article><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Contributions pass\u00e9es Comment ton site web gagne automatiquement 30 projets clients avec Aivie Notre client Falcone Specialities distribue au niveau international des ingr\u00e9dients alimentaires et des sp\u00e9cialit\u00e9s chimiques \u00e0 l&rsquo;industrie de transformation. L&rsquo;entreprise existe depuis 10 ans et s&rsquo;est fait un nom avec des mati\u00e8res premi\u00e8res de haute qualit\u00e9. Le projet a donn\u00e9 naissance \u00e0 &hellip; <a href=\"https:\/\/aivie.ch\/fr\/sinscrire-a-la-newsletter-marketing-automation\/\" class=\"more-link\">Continuer la lecture de <span class=\"screen-reader-text\">S&rsquo;inscrire \u00e0 la newsletter Marketing Automation<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-16856","page","type-page","status-publish","hentry"],"acf":[],"featured_image_urls_v2":{"full":"","thumbnail":"","medium":"","medium_large":"","large":"","post-thumbnail":"","aiv_480w":"","woocommerce_thumbnail":"","woocommerce_single":"","woocommerce_gallery_thumbnail":""},"post_excerpt_stackable_v2":"<p>Contributions pass\u00e9esPrix de HubSpot et meilleures alternatives de marketing automationHubSpot est de loin le num\u00e9ro un de l&rsquo;inbound marketing. Mais le leader du march\u00e9 est-il aussi le bon outil pour ton entreprise ou as-tu d&rsquo;autres exigences que tu peux mieux satisfaire avec d&rsquo;autres solutions ? Nous te montrons quels sont les prix de HubSpot, quelles sont les fonctions de marketing automation que tu peux&#8230;Lire la suiteMarketing Automation : Tout ce que tu dois savoirQu&rsquo;est-ce que le marketing automation, par o\u00f9 commencer, de quoi ai-je besoin pour cela et, de toute fa\u00e7on, qu&rsquo;est-ce que cela apporte \u00e0 mon entreprise ? Nous\u2026<\/p>\n","category_list_v2":"","author_info_v2":{"name":"Adrian Schimpf","url":"https:\/\/aivie.ch\/fr\/author\/adrian\/"},"comments_num_v2":"0 commentaire","_links":{"self":[{"href":"https:\/\/aivie.ch\/fr\/wp-json\/wp\/v2\/pages\/16856","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/aivie.ch\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/aivie.ch\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/aivie.ch\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/aivie.ch\/fr\/wp-json\/wp\/v2\/comments?post=16856"}],"version-history":[{"count":2,"href":"https:\/\/aivie.ch\/fr\/wp-json\/wp\/v2\/pages\/16856\/revisions"}],"predecessor-version":[{"id":18804,"href":"https:\/\/aivie.ch\/fr\/wp-json\/wp\/v2\/pages\/16856\/revisions\/18804"}],"wp:attachment":[{"href":"https:\/\/aivie.ch\/fr\/wp-json\/wp\/v2\/media?parent=16856"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}