{"id":30247,"date":"2026-05-09T15:09:52","date_gmt":"2026-05-09T13:09:52","guid":{"rendered":"https:\/\/aivie.ch\/product\/aivie-for-woocommerce-use-woocommerce-orders-for-marketing-automation-with-aivie-and-mautic\/"},"modified":"2026-05-09T15:17:50","modified_gmt":"2026-05-09T13:17:50","slug":"aivie-for-woocommerce","status":"publish","type":"product","link":"https:\/\/aivie.ch\/en\/product\/aivie-for-woocommerce\/","title":{"rendered":"Setup Aivie for WooCommerce: Use WooCommerce orders for marketing automation with Aivie and Mautic"},"content":{"rendered":"

WooCommerce marketing automation with real purchase data<\/h3>\n

The Aivie Mautic WooCommerce plugin<\/strong> connects your WooCommerce shop with Aivie\/Mautic. As soon as an order is created, paid, or fails, contacts and order data are automatically transferred to Aivie Commerce<\/a>. <\/p>\n

This lets you trigger targeted marketing automation campaigns from WooCommerce data: welcome sequences, reactivations, post-purchase follow-ups, failed payment reminders, or segments based on products, revenue, and order history.<\/p>\n

For marketing teams, this means fewer manual exports and more relevant communication. For CTOs, the integration stays clean, transparent, and controllable. <\/p>\n

Automatically sync WooCommerce orders to Aivie\/Mautic<\/h3>\n

The plugin transfers relevant customer data from WooCommerce to Aivie\/Mautic. This includes contact information, order status, cart values, payment method, subscriptions, currency, products, and secure metadata. <\/p>\n

If Mautic tracking is already active on the website, the plugin can adopt the existing mtc_id<\/code> from the browser session. This assigns an order to an existing contact instead of unnecessarily creating duplicate contacts. <\/p>\n

This is especially valuable when visitors first interact anonymously with your website and later make a purchase in the WooCommerce checkout.<\/p>\n

Use orders, products, and subscriptions for e-commerce marketing automation<\/h3>\n

The plugin sends WooCommerce line items as Aivie Commerce order items. This makes products, variants, and relevant attributes usable for campaigns. <\/p>\n

Supported features include:<\/p>\n

    \n
  • WooCommerce orders<\/li>\n
  • failed payments<\/li>\n
  • paid orders<\/li>\n
  • WooCommerce Subscriptions<\/li>\n
  • renewal orders<\/li>\n
  • variable products<\/li>\n
  • variable subscriptions<\/li>\n
  • product attributes and secure metadata<\/li>\n<\/ul>\n

    This allows you to segment contacts in Aivie\/Mautic by purchased products, order value, subscription status, or purchase behavior, for example.<\/p>\n

    Secure connection between WooCommerce and Aivie\/Mautic<\/h3>\n

    The connection uses OAuth 2.0 Authorization Code Flow. For API setups, a manual bearer token is available as an alternative. <\/p>\n

    The plugin doesn’t send any data until the connection has been set up by an administrator and automatic synchronization has been enabled.<\/p>\n

    Additionally, sensitive metadata is automatically excluded. This includes passwords, tokens, secrets, API keys, card numbers, CVV values, IBANs, or account numbers. <\/p>\n

    Stable operation with retry, logs, and WP CLI<\/h3>\n

    If the Aivie\/Mautic API is temporarily unavailable, network errors and server errors are automatically retried via the WooCommerce Action Scheduler.<\/p>\n

    For technical teams, the plugin offers:<\/p>\n

      \n
    • test connection button in settings<\/li>\n
    • manual synchronization per WooCommerce order<\/li>\n
    • logs under WooCommerce > Status > Logs<\/li>\n
    • WP CLI commands for debugging and backfills<\/li>\n
    • compatibility with WooCommerce HPOS<\/li>\n
    • participation in WordPress export and deletion processes for personal data<\/li>\n<\/ul>\n

      Who is the Aivie Mautic WooCommerce plugin suitable for?<\/h3>\n

      The plugin is suitable for WooCommerce shops that want to use their e-commerce data directly in Aivie\/Mautic.<\/p>\n

      Typical use cases:<\/p>\n

        \n
      • follow-up emails after a purchase<\/li>\n
      • reactivation of inactive customers<\/li>\n
      • campaigns by product category<\/li>\n
      • segmentation by revenue or order frequency<\/li>\n
      • reminders for failed payments<\/li>\n
      • subscription lifecycle campaigns<\/li>\n
      • better attribution through Mautic tracking ID<\/li>\n
      • conversion tracking with WooCommerce data<\/li>\n<\/ul>\n

        Aivie\/Mautic instead of isolated shop communication<\/h3>\n

        WooCommerce manages orders. Aivie\/Mautic turns them into actionable communication along the customer journey. <\/p>\n

        This turns shop data into concrete marketing automation triggers: purchased, not purchased, renewed, canceled, failed, repurchased, or high-value.<\/p>\n

        The Aivie Mautic WooCommerce plugin connects e-commerce, CRM, and marketing automation in an open, flexible setup.<\/p>\n

        Features<\/h2>\n
          \n
        • Automatic synchronization of WooCommerce contacts and orders<\/li>\n
        • Support for payment complete, failed order, and new order events<\/li>\n
        • WooCommerce Subscriptions optionally supported<\/li>\n
        • Renewal orders and subscription lifecycle events<\/li>\n
        • Variable products and variable subscriptions<\/li>\n
        • Transfer of WooCommerce line items as Aivie Commerce order items<\/li>\n
        • Use of Mautic tracking ID mtc_id<\/code><\/li>\n
        • Protection against duplicate contacts<\/li>\n
        • Secure metadata under attributes<\/code><\/li>\n
        • Automatic exclusion of sensitive data<\/li>\n
        • OAuth 2.0 connection<\/li>\n
        • Bearer token fallback<\/li>\n
        • Test connection button<\/li>\n
        • Manual synchronization per order<\/li>\n
        • Automatic retry logic via Action Scheduler<\/li>\n
        • WP CLI commands<\/li>\n
        • HPOS compatible<\/li>\n
        • WordPress GDPR export and erasure integration<\/li>\n<\/ul>\n

          FAQ<\/h2>\n

          Do I have to buy the plugin?<\/h3>\n

          No. The plugin is available for free in the WordPress Shop. With this product, you purchase setup support from Aivie. <\/p>\n

          Does the plugin work without WooCommerce?<\/h3>\n

          No. WooCommerce must be installed and active. <\/p>\n

          Does the plugin work with self-hosted Mautic?<\/h3>\n

          Partially. Contacts can be created and updated. Full order synchronization is designed for Aivie Commerce. For self-hosted setups, the Aivie Commerce plugin is available separately. <\/p>\n

          What data is sent to Aivie\/Mautic?<\/h3>\n

          Contact fields from the order, order totals, currency, payment method, line items, status, secure order metadata, and secure item metadata. Sensitive data is excluded. <\/p>\n

          What is the Mautic tracking ID?<\/h3>\n

          The Mautic tracking ID is a contact ID stored in the browser via Mautic tracking. The plugin can adopt this ID at checkout and send it with the order. <\/p>\n

          Does the plugin support WooCommerce HPOS?<\/h3>\n

          Yes. The plugin is compatible with WooCommerce High Performance Order Storage. <\/p>\n

          What happens if the Aivie\/Mautic API is unavailable?<\/h3>\n

          Temporary network errors and server errors are automatically retried. Validation errors and authentication errors are not automatically retried. <\/p>\n

          Try it now<\/h2>\n

          Use Aivie for free for 30 days
          \n