{"id":6223,"date":"2022-03-29T16:04:25","date_gmt":"2022-03-29T14:04:25","guid":{"rendered":"https:\/\/aivie.ch\/glossary\/bottom-of-the-funnel\/"},"modified":"2022-03-29T16:04:25","modified_gmt":"2022-03-29T14:04:25","slug":"bottom-of-the-funnel","status":"publish","type":"glossary","link":"https:\/\/aivie.ch\/en\/glossary\/bottom-of-the-funnel\/","title":{"rendered":"Bottom of the Funnel"},"content":{"rendered":"<p>Bottom of the funnel is where leads make the final decision whether to buy from you or a competitor. At the bottom of the funnel, you convert leads into customers.<\/p>\n","protected":false},"featured_media":0,"template":"","tags":[],"GlossaryCategories":[],"GlossaryTags":[],"class_list":["post-6223","glossary","type-glossary","status-publish","hentry"],"acf":[],"featured_image_urls_v2":{"full":"","thumbnail":"","medium":"","medium_large":"","large":"","post-thumbnail":"","aiv_480w":"","woocommerce_thumbnail":"","woocommerce_single":"","woocommerce_gallery_thumbnail":""},"post_excerpt_stackable_v2":"<p>Bottom of the funnel is where leads make the final decision whether to buy from you or a competitor. At the bottom of the funnel, you convert leads into customers.<\/p>\n","category_list_v2":"","author_info_v2":{"name":"","url":""},"comments_num_v2":"0 comments","_links":{"self":[{"href":"https:\/\/aivie.ch\/en\/wp-json\/wp\/v2\/glossary\/6223","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/aivie.ch\/en\/wp-json\/wp\/v2\/glossary"}],"about":[{"href":"https:\/\/aivie.ch\/en\/wp-json\/wp\/v2\/types\/glossary"}],"version-history":[{"count":0,"href":"https:\/\/aivie.ch\/en\/wp-json\/wp\/v2\/glossary\/6223\/revisions"}],"wp:attachment":[{"href":"https:\/\/aivie.ch\/en\/wp-json\/wp\/v2\/media?parent=6223"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/aivie.ch\/en\/wp-json\/wp\/v2\/tags?post=6223"},{"taxonomy":"GlossaryCategories","embeddable":true,"href":"https:\/\/aivie.ch\/en\/wp-json\/wp\/v2\/GlossaryCategories?post=6223"},{"taxonomy":"GlossaryTags","embeddable":true,"href":"https:\/\/aivie.ch\/en\/wp-json\/wp\/v2\/GlossaryTags?post=6223"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}