{"id":23120,"date":"2025-05-15T15:37:27","date_gmt":"2025-05-15T13:37:27","guid":{"rendered":"https:\/\/aivie.ch\/faq\/do-i-need-a-crm\/"},"modified":"2025-05-15T15:37:29","modified_gmt":"2025-05-15T13:37:29","slug":"do-i-need-a-crm","status":"publish","type":"faq","link":"https:\/\/aivie.ch\/en\/faq\/do-i-need-a-crm\/","title":{"rendered":"Do I need a CRM?"},"content":{"rendered":"\n<p>Not sure whether your company would benefit from a CRM?<\/p>\n\n<!--more-->\n<p>Here is a short checklist of questions. If you can answer yes to these, it speaks in favor of a CRM system. <\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Do you already have customers for your start-up or are you just building up contact lists?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Would you like to manage your customers\/contacts in one central location?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Is it important to you that you can continue to work with your contact\/customer data?<\/span><\/li>\n<\/ul>\n<p>A CRM, i.e. a customer database, helps you <span style=\"font-weight: 400;\">to set up and <\/span><span style=\"font-weight: 400;\">manage contact data centrally and thus maintain an overview.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Centralize addresses and contacts<\/span><span style=\"font-weight: 400;\"> set up <\/span> <\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Manage lead lists<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Set up initial lead channels and processes<\/span><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Not sure whether your company would benefit from a CRM?<\/p>\n","protected":false},"featured_media":0,"template":"","categories":[],"tags":[],"FaqCategories":[273],"FaqTags":[1066],"class_list":["post-23120","faq","type-faq","status-publish","hentry","FaqCategories-contact-management","FaqTags-crm-en"],"acf":[],"featured_image_urls_v2":{"full":"","thumbnail":"","medium":"","medium_large":"","large":"","post-thumbnail":"","aiv_480w":"","woocommerce_thumbnail":"","woocommerce_single":"","woocommerce_gallery_thumbnail":""},"post_excerpt_stackable_v2":"<p>Not sure whether your company would benefit from a CRM? Here is a short checklist of questions. If you can answer yes to these, it speaks in favor of a CRM system. Do you already have customers for your start-up or are you just building up contact lists? Would you like to manage your customers\/contacts in one central location? Is it important to you that you can continue to work with your contact\/customer data? A CRM, i.e. a customer database, helps you to set up and manage contact data centrally and thus maintain an overview. Centralize addresses and contacts set&hellip;<\/p>\n","category_list_v2":"Uncategorized","author_info_v2":{"name":"","url":""},"comments_num_v2":"0 comments","_links":{"self":[{"href":"https:\/\/aivie.ch\/en\/wp-json\/wp\/v2\/faq\/23120","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/aivie.ch\/en\/wp-json\/wp\/v2\/faq"}],"about":[{"href":"https:\/\/aivie.ch\/en\/wp-json\/wp\/v2\/types\/faq"}],"version-history":[{"count":1,"href":"https:\/\/aivie.ch\/en\/wp-json\/wp\/v2\/faq\/23120\/revisions"}],"predecessor-version":[{"id":23121,"href":"https:\/\/aivie.ch\/en\/wp-json\/wp\/v2\/faq\/23120\/revisions\/23121"}],"wp:attachment":[{"href":"https:\/\/aivie.ch\/en\/wp-json\/wp\/v2\/media?parent=23120"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/aivie.ch\/en\/wp-json\/wp\/v2\/categories?post=23120"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/aivie.ch\/en\/wp-json\/wp\/v2\/tags?post=23120"},{"taxonomy":"FaqCategories","embeddable":true,"href":"https:\/\/aivie.ch\/en\/wp-json\/wp\/v2\/FaqCategories?post=23120"},{"taxonomy":"FaqTags","embeddable":true,"href":"https:\/\/aivie.ch\/en\/wp-json\/wp\/v2\/FaqTags?post=23120"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}