More about Marketing Automation

5 reasons for when the entry into Marketing Automation is worthwhile
The job of a marketing manager or CMO requires juggling multiple channels, messages, and even audiences. Without some level of automation, it’s difficult to keep track of all the communications, all the activities. Many companies are now venturing into marketing automation – not at least because the tools have been used successfully for some time…

Off to the golf course: Automated Campaign for event
Our client KENDRIS is a successful trust company. As is common in the industry, KENDRIS also relies on personal relationships and has high quality standards. Once a year KENDRIS invites its valued customers to the golf course. The experience is important for relationship building. That’s why it’s also important that the surrounding area, i.e. the…

Customer Case: How your website automatically wins customers with Aivie
Our client Falcone Specialities is an international distributor of food ingredients and chemical specialties to the processing industry. The company has been in existence for 10 years and it has made a name for itself with high-quality raw materials. The project resulted in a new website with marketing automation that reflects high-quality standards. With marketing…

Send print mailings automatically from campaigns
Want to include print works into your campaigns too? No problem. With the print mailing plugin of Deutsche Post and Aivie, you can easily send postcards and print mailings automatically from campaigns. We simplified the setup and application for you. Print mailing automation integrates print directly into your campaigns. Your campaigns then automatically trigger individual…

Marketing automation with WordPress: How Smolio automatically generates customers from leads
How Smolio develops anonymous leads from the WordPress website into paying customers with its automated lead management funnel. Importance of automated lead management for Smolio Lead management and tracking play a crucial role in Smolio’s online marketing. Thanks to it, prospects are acquired and successfully converted into customers. While the two founders go about their…