Get started with marketing automation now.
Double Opt-In with Mautic
At the latest since the new European DSGVO came into force, every marketer has asked himself the question: “Single Opt-In vs. Double Opt-In. What is required to comply with DSGVO?”. Both have the advantages and disadvantages. However, especially for end-customer communication, Double Opt-In offers three major advantages for companies compared to Single Opt-In: Traceability of…
“Email is still drastically underestimated” – Why email as a communication channel will remain indispensable for companies in 2025
In an era where new communication channels are rapidly emerging, email remains the often-overlooked backbone of business communication for SMEs. Thomas Schwetje, Head of Digital & Customer Division at Coop, succinctly stated at the MarTech Summit 2025: “The communication medium of email is still drastically underestimated.” At Aivie, we are convinced that email is not…
How your website automatically wins 30 customer projects with Aivie
Our client Falcone Specialities is an international distributor of food ingredients and chemical specialties to the processing industry. The company has been in existence for 10 years and it has made a name for itself with high-quality raw materials. The project resulted in a new website with marketing automation that reflects high-quality standards. With marketing…